DiscoverThe Speed of Culture PodcastEngaging Gen Z in Retail: American Eagle CMO Craig Brommers on TikTok and Brand Loyalty
Engaging Gen Z in Retail: American Eagle CMO Craig Brommers on TikTok and Brand Loyalty

Engaging Gen Z in Retail: American Eagle CMO Craig Brommers on TikTok and Brand Loyalty

Update: 2024-11-21
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In this episode of The Speed of Culture, Matt Britton speaks with Craig Brommers, Chief Marketing Officer of American Eagle Outfitters. Craig shares insights on reaching Gen Z through authentic brand collaborations, the transformative power of social media platforms like TikTok, and the importance of purpose-driven marketing.



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Engaging Gen Z in Retail: American Eagle CMO Craig Brommers on TikTok and Brand Loyalty

Engaging Gen Z in Retail: American Eagle CMO Craig Brommers on TikTok and Brand Loyalty