How Carnival Cruise Lines is Navigating the Future of Travel with CMO, Amy Martin Ziegenfuss
Update: 2024-10-29
Description
In this episode of The Speed of Culture, Matt Britton sits down with Amy Martin-Ziegenfuss, Chief Marketing Officer at Carnival Cruise Lines. Amy shares insights into how Carnival successfully navigated the post-pandemic travel surge, the brand's approach to customer segmentation, and how they tap into the creator economy to bring their onboard experiences to life.
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