Are you posting on social media for your local business and wondering... is this even doing anything?

In this episode of Hometown Advantage, I'm breaking down the three types of content every local business owner needs to post to turn casual viewers into loyal, paying clients.

If you're tired of:

• Spinning your wheels with random content
• Copying trending posts that don’t work for your business
• Wasting hours trying to figure out what to post...

Then this episode will be a game-changer.

You’ll learn my simple BUS Framework:
🚌 Behind the Scenes Content
🚌 Uniqueness Content
🚌 Storytelling Content

These strategies are the same ones I use to help local service providers, boutique owners, estheticians, dog trainers, and more build trust, stand out, and get found by local customers—without posting every day or hiring an expensive agency.

🎯 If you want ready-to-use content ideas that actually grow your business, check out Local Content Club – your go-to membership for DONE FOR YOU content prompts made just for local business owners.

💬 Want to see the IG post I mentioned? You can watch it here: https://www.instagram.com/p/DLCwLNpxYk_/

✨ In this episode, I also share the personal story behind how I hit $100K in revenue this year without burning out, what finally clicked for me, and how deciding to go all in changed everything.

Whether you run a local salon, gym, boutique, clinic, or dog training biz, this episode will help you simplify your marketing and get results.

🛑 Stop wasting time on content that doesn’t convert.
 ✅ Start showing up with confidence and strategy.

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LINKS + RESOURCES

🔗 Join the Local Content Club before the price goes up: https://nicoleeldridge.thrivecart.com/localcontentclub/
📲 DM “Club” to me on Instagram: @nicoleeldridgeads
📺 IG post I referenced: https://www.instagram.com/p/DLCwLNpxYk_/