DiscoverThe Diana ShowEp-435 Building a Business in a Pandemic (While Parenting!) with Kelsey Cook
Ep-435 Building a Business in a Pandemic (While Parenting!) with Kelsey Cook

Ep-435 Building a Business in a Pandemic (While Parenting!) with Kelsey Cook

Update: 2025-05-27
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In this episode, I had the absolute joy of chatting with Kelsey Cook—mama, entrepreneur, and all-around powerhouse—about what it really looked like to start a business in the middle of a global pandemic. (Because, you know, some of us made sourdough… and others built empires.)

Kelsey opened up about the wild ride of launching her business while navigating the daily rollercoaster of motherhood. And let me just say: this woman is a force. We talked about the reality of building something from scratch during one of the most uncertain times in recent history, all while changing diapers, answering emails, and trying to remember the last time she drank water that wasn’t cold coffee.

What really stuck with me was her honesty around boundaries—like, the kind that protect your energy and your time and your sanity. She shared how she learned (sometimes the hard way) to say no, delegate, and guard her creative space so she could actually build something sustainable.

We also dug into:

  • The emotional resilience it takes to hear tough feedback and keep going anyway

  • The magic of creating curriculum that actually lights kids up

  • How building a business stretched her, changed her, and helped her grow in ways she didn’t expect

  • Why surrounding yourself with a solid team is everything when you’re wearing 47 hats

This episode is full of wisdom, real talk, and a whole lot of heart. Whether you're a mom, a dream-chaser, or someone trying to keep it all together with a messy bun and a to-do list, Kelsey’s story will remind you that you’re capable of so much more than you think—even in the middle of chaos.

Give it a listen. You’re going to love her.

Takeaways


Kelsey started her business out of a need during COVID.

She created a curriculum for preschoolers that gained popularity.

The importance of having a supportive team is crucial for growth.

Setting boundaries is essential for balancing work and motherhood.

Feedback can be tough, but focusing on the positive is key.

Kelsey emphasizes the value of hands-on learning for children.

Personal growth comes from stepping out of your comfort zone.

It's important to trust yourself as a parent and entrepreneur.

Kelsey learned to delegate tasks to avoid burnout.

Consistency and perseverance are vital for success.



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Ep-435 Building a Business in a Pandemic (While Parenting!) with Kelsey Cook

Ep-435 Building a Business in a Pandemic (While Parenting!) with Kelsey Cook

Diana Paquet