Ep. 33 Finding Your Fit: how employer branding helps you choose the right place to work
Description
What makes a company stand out to top talent?
Employer branding isn’t just about flashy career pages. It’s about telling the real story of what it’s like to work somewhere.
Svetlana Kochkina, Head of Employer Branding, joins the conversation with host Alex Carril to talk about what goes into shaping a company’s reputation as a great place to work.
In this episode, Alex and Sveta discuss:
- An overview of employer branding and why it’s important for companies
- How Sveta found herself in this field
- Her decision to move from a Big 4 to Revolut
- What goes into being the Head of Employer Branding
- Challenges faced when scaling global hiring efforts
- Tips for jobseekers when looking into a potential employer
- The impact of showcasing authentic employee experiences
- Sveta’s #1 question for applicants to ask during interviews-
- A common mistake she sees people make when applying for jobs
- Why Sveta enjoys working at Revolut and her advice to her younger self
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