Episode 45 - What Social Media Trends Really Mean for Attorneys With Jason Brower
Update: 2025-10-09
Description
Leveraging Social Media for Strategic Growth: Insights from Jason Brower
In this episode of Legal Marketing Radio, Chip LaFleur discusses social media strategies with Jason Brower, Director of Membership and Communications at Kent Country Club. Jason shares his unique perspectives on how attorneys and law firms can use social media strategically for growth, moving beyond simply chasing viral trends. With a rich background in social media and automation in both sports and the legal industry, Jason offers actionable advice on creating diverse content, engaging communities authentically, and adapting strategies to the highly regulated environments found in both private clubs and law firms. The conversation also touches upon the impact of private equity in the legal field, effective social media practices, and key performance indicators for measuring success.
00:00 Introduction to Legal Marketing Radio
00:44 Meet Jason Brower: Social Media Expert
01:42 Jason's Journey in Social Media
03:01 Social Media Strategies for Law Firms
05:15 Private Equity in the Legal World
07:55 Creating Engaging Content
11:17 Community Engagement and Volunteering
12:20 Clubhouse Renovations and Communication
15:22 Lightning Round: Social Media Tips
18:20 Conclusion and Farewell
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