Experimental IAA strategies for games with Giuseppe Martoriello from iion
Update: 2023-05-05
Description
In this episode Apptica Talks about experimental IAA strategies for games with Giuseppe Martoriello, co-founder at iion.
Find insights into the best-performing ad formats for monetization, different approaches in terms of game genres, new monetization channels: in-game ad (video, audio, banner), integration with brands, securing long-term success with in-game integrations, trends to follow in 2023.
Key takeaways are available in Apptica’s blog.
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You can learn about iion on the website and get more insights in its blog.
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*Intro credit: https://pixabay.com/
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