DiscoverCart Overflow: Where eCommerce Marketing Playbooks Are Written & SharedFrom Planning to Profit: Using TikTok to Boost Sales for DTC Brands with Bianca Wilmott of Plann
From Planning to Profit: Using TikTok to Boost Sales for DTC Brands with Bianca Wilmott of Plann

From Planning to Profit: Using TikTok to Boost Sales for DTC Brands with Bianca Wilmott of Plann

Update: 2023-02-15
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TikTok is important to direct-to-consumer (DTC) brands because it allows them to showcase products, create engaging content and advertise to a wider audience. Three key takeaways:

TikTok offers unique opportunities for brands to connect with customers in a fun and engaging way.
DTC brands can utilize TikTok advertising options to drive traffic to their website or e-commerce platform.
Incorporating social media planning tools like Plann can help DTC brands create a consistent content calendar and track their social media performance.
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From Planning to Profit: Using TikTok to Boost Sales for DTC Brands with Bianca Wilmott of Plann

From Planning to Profit: Using TikTok to Boost Sales for DTC Brands with Bianca Wilmott of Plann

Gen Furukawa