In this episode of Growth Game, Brie Groves interviews Tiffany, who shares her transformative journey from inauthentic living to building a thriving business rooted in authenticity. Tiffany opens up about her traumatic past, detailing how it shaped her initial reliance on false confidence to survive, and how embracing her true self unlocked personal and professional success. She discusses the importance of detaching self-worth from external outcomes and explains how showing up authentically online led to significant business growth. Tiffany also dives into healing money mindsets, introducing her concept of "attachment theory for money," and emphasizes the power of slowing down for reflection and divine guidance. The conversation is packed with actionable insights for entrepreneurs looking to align their personal growth with their business goals.

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TIFFANY CARTER'S INFO:

• Instagram
• Website - https://projectmewithtiffany.com/

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Brie Groves IG: @briegroves

Key Moments:

• Showing Up Authentically: Tiffany emphasizes the importance of dropping the "job interview" version of oneself and showing up authentically online, sharing her own journey from pretending to be someone else to embracing her true self.

• Overcoming Past Trauma: Tiffany courageously opens up about her traumatic upbringing and how she used false confidence to survive, later transforming her experiences into a foundation for personal growth and authenticity.

• The Cost of Pretending: She discusses the mental and emotional toll of living inauthentically, describing how exhausting it was to put on a false front every day and how liberating it was to finally embrace her real self.

• Success Through Authenticity: Tiffany shares how letting go of perfectionism and showing up as her unfiltered self—like her "bathrobe business sessions" on social media—led to an 800% business growth and inspired others to do the same.

• Detaching Self-Worth from Outcomes: She talks about the importance of detaching personal worth from external achievements, such as business metrics or material possessions, and learning to trust in divine timing.

• Healing Money Mindsets: Tiffany introduces her concept of "attachment theory for money," explaining how childhood experiences shaped her relationship with money and how healing these patterns can lead to financial abundance.

• The Power of Stillness and Reflection: Tiffany highlights the need to slow down, create undistracted time for reflection, and allow space for divine guidance, encouraging listeners to integrate stillness into their busy lives.