In this episode, we're diving into a content method called Filming your employees with the use of FRIENDS, an all-time favorite series of many people. The television show will explain why being authentic in your content matters and why it's essential to showcase the same faces and voices in your content repeatedly.

Welcome to our The Authentic Content Podcast hosted by Rasmus Basilier. Here we talk about creating authentic content that helps B2B business, marketers to be Known, Liked and Trusted in their market. Each idea will be explained with relevant and practical case studies for easier understanding.

Learn how to make your employees the stars of your content narrative, giving your audience a chance to truly connect with your team. Discover the magic of consistency and repetition, just like the way FRIENDS kept us coming back for more.

Whether you're a content creator or just curious about the power of authentic storytelling, this podcast is for you. Join us as we dive into the art of crafting content that not only introduces your team but also fosters trust and connection with your audience.

Who is Rasmus Basilier?

Rasmus Basilier is the CEO of The Authentic Content, based in Finland. He has been a coach and mentor of 100+ companies to scale sales. Hence, based on previous experience, Rasmus has been making content to share tips to B2B, B2C business, marketing managers to reach their customers with authentic content.

We hope you enjoyed this episode of The Authentic Content. Rasmus Basilier would love to hear from your opinion so please feel free to connect with him on LinkedIn, TikTok, Instagram, Facebook and subscribe on our YouTube channel!