How I’d Start Again from Scratch: Iain Cooper on Building a Self-Employed Estate Agency That Lasts
Description
What would you do if you had to start your estate agency business all over again — with no leads, no listings, and no name recognition?
In this episode, Iain Cooper shares the exact strategies he used to grow his estate agency in Bromley, and what he’d do differently if he were starting from scratch today.
We get into:
- His most effective lead generation strategies in 2025
- How to build trust fast and convert more market appraisals
- The underrated tactics most self-employed agents ignore
- Balancing community work with business growth
- Why he believes self-employment isn’t for everyone
- What agents should stop doing if they want to scale
Whether you’re just getting started or trying to level up your business, this is a goldmine of practical advice and hard-won lessons from someone who’s been there.
🎧 Listen now and learn how to grow a sustainable, referral-based estate agency — without burning out or selling your soul.
📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?
✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.
📥 Want FREE materials to help get you your next instruction?
Head to: https://www.estateagentconsultancy.com/freeintro
💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation
🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course
📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar
👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://www.estateagentconsultancy.com/partnerwithus
Any questions? Just email: hello@estateagentconsultancy.com or visit us at https://www.estateagentconsultancy.com