How Vessi Footwear Has Become One Of The Fastest-Growing eCommerce Brands In Canada With Its 100% Waterproof Shoes

Update: 2020-11-05

Description

Gabriel Scaglia Dias, Head of Digital and Growth at Vessi Footwear, has been with the brand from day one, and has led the tremendous growth of Vessi across Canada and North America since their very first BFCM.

In this episode, Gabriel shares the strategies Vessi is implementing for this year’s BFCM based on what they have learned over the past 3+ years.

Gabriel dives deep into the importance of understanding and developing the “why” of the brand, and striking the perfect balance between product ideation and marketing.

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How Vessi Footwear Has Become One Of The Fastest-Growing eCommerce Brands In Canada With Its 100% Waterproof Shoes

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How Vessi Footwear Has Become One Of The Fastest-Growing eCommerce Brands In Canada With Its 100% Waterproof Shoes

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How Vessi Footwear Has Become One Of The Fastest-Growing eCommerce Brands In Canada With Its 100% Waterproof Shoes