How You Can Research Your Biggest Competitors and CRUSH THEM! π₯
Description
In this episode, hostΒ Jay SchwedelsonΒ discusses the importance of analyzing your competitors and shares tips on how to effectively do so withΒ Stephanie LoveΒ fromΒ Thryv.
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Best Moments:
(01:00 ) The importance of analyzing competitors and how to do it
(01:43 ) Three places to research competitors: website, social media accounts, and Google search
(04:11 ) Using AI tool Gemini to analyze competitors' websites and create a graphical comparison
(06:12 ) Competing on awesome customer experience rather than price
(06:46 ) Secret shopping competitors to identify areas for improvement
(07:55 ) Potential for finding partnership opportunities through competitor research
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Guest Bio:
Stephanie Love is a representative fromΒ Thryv, a company that provides software and services to help small businesses succeed.
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United States
