Is Your Inquiry Process Costing You Clients?
Description
I'm currently in full wedding planning mode, which means I'm hiring more service providers at once than I probably ever will again. And holy shit, the number of businesses that went from "maybe" to "hard no" because of their clunky inquiry process is honestly shocking.
These weren't visibility problems. I found these people on Instagram, loved their work, and was ready to throw my money at them. But then I'd hit roadblock after roadblock trying to actually work with them. If just trying to talk to you feels like a nightmare, what's it gonna be like to actually be your client? So let's talk about the inquiry process mistakes that are probably costing you dream clients without you even realizing it.
EPISODE HIGHLIGHTS:
→ Why asking "what's your budget?" in a blank text box is making potential clients freeze and bounce
→ The psychology behind why people translate confusion into risk
→ How to set price anchors that help leads self-select
→ Why your discovery call should be doing the heavy lifting, not your inquiry form
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Follow me on Instagram at @pane.marketing
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