It’s New 9/9: Google & ChatGPT user overlap, Web not rapidly declining, Google Ads AI Max reporting and bridging web and app ads together
Description
Today we covered a new report from Similarweb showing the overlap of ChatGPT and Google users. Google said the web is now not declining, just the web-ad market. Google Ads has new reporting for AI Max campaigns. Google can now connect your ads better across web and apps.
0:00 - Introduction
0:38 - Google and ChatGPT user overlap
2:23 - Google says now the open web is not declining
4:52 - Google Ads had new AI Max reporting
5:52 - Google Advertising connecting web and apps
8:00 - Conclusion
A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.
This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.