DiscoverSearch Engine Roundtable PodcastIt’s New 9/9: Google & ChatGPT user overlap, Web not rapidly declining, Google Ads AI Max reporting and bridging web and app ads together
It’s New 9/9: Google & ChatGPT user overlap, Web not rapidly declining, Google Ads AI Max reporting and bridging web and app ads together

It’s New 9/9: Google & ChatGPT user overlap, Web not rapidly declining, Google Ads AI Max reporting and bridging web and app ads together

Update: 2025-09-09
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Today we covered a new report from Similarweb showing the overlap of ChatGPT and Google users.  Google said the web is now not declining, just the web-ad market.  Google Ads has new reporting for AI Max campaigns. Google can now connect your ads better across web and apps. 


0:00 - Introduction

0:38 - Google and ChatGPT user overlap

2:23 - Google says now the open web is not declining

4:52 - Google Ads had new AI Max reporting

5:52 - Google Advertising connecting web and apps

8:00 - Conclusion


A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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It’s New 9/9: Google & ChatGPT user overlap, Web not rapidly declining, Google Ads AI Max reporting and bridging web and app ads together

It’s New 9/9: Google & ChatGPT user overlap, Web not rapidly declining, Google Ads AI Max reporting and bridging web and app ads together

Barry Schwartz