It’s New 8/20: Google Ads SPN reporting transparency and more
Description
Today we covered a new Google Ads report for its Search Partner Network, where it actually shows where your impressions are coming from. We also covered a new tool that tracks ChatGPT versus Google traffic referrals. Bing updated its Copilot AI answers in search and more. Also, did you see the Google AI Overviews bottom tray?
0:00 - Introduction
1:14 - Google Ads SPN reporting update
4:22 - ChatGPT versus Google referral traffic
6:52 - Bing Copilot AI answers updated
8:08 - Google AI Overviews bottom tray
9:00 - Conclusion
A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.
This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.
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