It’s New 8/25: ChatGPT uses SerpApi to scrape Google, volatility and Amazon back on Google Ads
Description
Today we had a checkin with the Google search ranking volatility. The Information uncovered that OpenAI’s ChatGPT uses SerpApi to scrape some of Google’s search results. Is Google hiring another Search Liaison? Amazon is back advertising with Google Ads. Google Ads channel reporting for PMax is on the account level.
0:00 - Introduction
1:42 - Google search ranking volatility checkin
2:23 - OpenAI uses SerpApi to take some of Google’s results for ChatGPT
4:07 - Is Google hiring another Search Liaison
6:37 - Amazing back on with Google Ads
9:44 - Google Ads PMax channel reporting on the account level
11:00 - Conclusion
A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.
This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.
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