Jondell Lafont-Garcia of Pflugerville, TX sells marshmallows with her cottage food business, Fluff Marshmallow Co.

Homemade marshmallows are trending right now, but Jondell has been making them for 11 years!

After many years of making them for just friends and family, she joined a marshmallow Facebook group and got lots of encouragement to start selling them.

A couple of months later, she started her cottage food business and found immediate success whenever and wherever she sold.

She is now considered one of the foremost experts in this burgeoning niche, and has been very involved in a new national conference for marshmallow makers.

In this episode, Jondell shares why homemade marshmallows are much different than store-bought, whether marshmallows are the next big trend, and how she’s built her business despite facing a major personal challenge.

What You’ll Learn

• How to leverage your personal social media presence to give your business a head start
• The importance of finding a community to give you valuable feedback and support
• How Jondell balances her niche business with a full-time job and a major health challenge
• Some of the sugar science that goes into making perfect homemade marshmallows
• The difference between homemade and store-bought marshmallows
• How to educate customers that are unfamiliar with homemade marshmallows
• What factors to consider when pricing products
• How Jondell became involved in helping run a new national conference

Resources

Fluff Marshmallow Co. website (Facebook | Instagram | TikTok)

Marshmallow Making Madness Facebook Group

MallowCon (national marshmallow conference)

Episode 128 with Wynter Hosier

Texas Cottage Food Law

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