DiscoverAsk a Creator Economist - Presented by UnyfyLaunching a Product Line, Identifying Partners, and Influencer Attribution with Nikola Sokolov
Launching a Product Line, Identifying Partners, and Influencer Attribution with Nikola Sokolov

Launching a Product Line, Identifying Partners, and Influencer Attribution with Nikola Sokolov

Update: 2023-05-02
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0:00-Intro: Welcome Nikola from Influencers.club


3:45-Following trends and adjusting to the market


7:20-Short term revenue vs long term strategies like SEO


9:25-Use current events and trends to hack views


11:45-Emma owns a dog brand and wants to launch a product line. How to find a supplier.


13:50-Taking lump sum vs revenue share vs starting your own


21:50-Thomas talks about white labeling with influencers and brings up Ice Tea again


25:40-Question 2: Audrey is an beauty and skin care influencer marketing manager - needs help with finding good influencers29:00-Focusing on medium influencers with potential and finding influencers that match your brand value


32:50-Check out long tail niches for creators to partner with


36:30-Using growth rates to find early influencers to work with


44:25-Question 3: Julio is having issues tracking influencer campaigns, how can I improve tracking and attribution?


47:15-Use influencer-specific landing pages, lead magnets, and continue using unique links.

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👨‍🍳 Your Hosts
⇛ Thomas on Twitter: ⁠https://twitter.com/thomase⁠
⇛ Thomas on LinkedIn: ⁠https://www.linkedin.com/in/thomaseuler⁠
⇛ Ron on Twitter: ⁠https://twitter.com/RonJaradat⁠
⇛ Ron on LinkedIn: ⁠https://www.linkedin.com/in/ronjaradat
⇛ Jonas on Twitter: https://twitter.com/SLebur
⇛Jonas on LinkedIn: https://www.linkedin.com/in/jonas-rubel-7abbb0158/

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Launching a Product Line, Identifying Partners, and Influencer Attribution with Nikola Sokolov

Launching a Product Line, Identifying Partners, and Influencer Attribution with Nikola Sokolov

ACE