DiscoverThe Advertising Forum by MarketectureNavigating Today's Complex News Cycle
Navigating Today's Complex News Cycle

Navigating Today's Complex News Cycle

Update: 2024-08-29
Share

Description

In the first episode of our new series, "Transparency", sponsored by DoubleVerify, we tackle the challenges of advertising in today's fast-moving and often polarizing news cycle.

Jeremy Bloom and AdTechGod(™) are joined by Sarah Caputo, Chief Digital and Marketing Officer at Envisionit, who shares her insights on protecting brand safety amid global conflicts, election-year tensions, and the rise of misinformation.

Learn how verification tools, ethical supply strategies, and collaboration across the digital news ecosystem can boost transparency and trust while supporting credible news outlets.

Comments 
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Navigating Today's Complex News Cycle

Navigating Today's Complex News Cycle

AdTechGod and Jeremy Bloom