S01E07 How to Market a Video Game in 2024
Update: 2024-03-27
Description
Have you wondered how video games are marketed and sold to contemporary audiences? Hidden Levels with Haptic's seventh episode is the place to start. This time, our Head of Contracts, Jordan, joins Ben Joy (Partner Strategist - Play Team at Etch), Shelley Drogt (Lifecycle Marketing Manager at Tripledot Studios), Patrick Day-Childs (Marketing Assistant at Meteor Pixel Limited) and Dan Allman (Senior Marketing Manager at Kepler Interactive) for an informative first look into the challenges, choices, and structure a video game marketer has to follow in 2024 to launch a successful product.
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