S4E09 - Improving Your Online to In-Store Experience with Special Guest Steve Roessler
Update: 2025-04-24
Description
Steve Roessler, Chief Evangelist Officer at automotive CRM company, DriveCentric, discusses how your dealership’s CRM should be functioning, the usage of artificial intelligence in maintaining customer relationships and more.
For more about Steve, visit his LinkedIn.
Episode Breakdown
0:00 - Steve, Buc-ee's and NADA 2025
5:08 - DriveCentric’s mission for dealers
9:06 - Will Artificial Intelligence replace humans in the dealership?
12:51 - How to improve the online to in-store experience
15:22 - What Virtual F&I has taught us
16:54 - Are dealers letting customers complete F&I paperwork at home?
18:33 - What should be top of mind for dealers right now?
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