SBM 148: Build an Audience Around a Purpose Not Around You
Description
Today’s Guest
David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them.
This is the 148th session of Smart Brand Marketing.
MY BIGGEST TAKEAWAY:
Don’t go after a market that doesn’t have an existing FB group unless you’re already really good at what you do.
TOPICS DISCUSSED
- Growing a community
- Outreach methods
- Control of list
- Moving from free content to sales
- Engagement strategies
- What’s working in the course
- Why build a course that doesn’t scale
- Build an audience Fast
- Clients vs customers
- The exit strategy
THANK YOU FOR LISTENING!
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The post SBM 148: Build an Audience Around a Purpose Not Around You appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.
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