DiscoverThe Speed of Culture PodcastSnack attack: How Kellanova’s CMO Julie Bowerman is future-proofing Pop-Tarts and Pringles
Snack attack: How Kellanova’s CMO Julie Bowerman is future-proofing Pop-Tarts and Pringles

Snack attack: How Kellanova’s CMO Julie Bowerman is future-proofing Pop-Tarts and Pringles

Update: 2025-05-27
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In this episode of The Speed of Culture, Matt Britton speaks with Julie Bowerman, Chief Marketing Officer at Kellanova North America, about full-funnel marketing, retail media evolution, and how iconic brands like Cheez-It and Pringles stay relevant through culture, data, and personalization.


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Follow Julie Bowerman on LinkedIn

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Snack attack: How Kellanova’s CMO Julie Bowerman is future-proofing Pop-Tarts and Pringles

Snack attack: How Kellanova’s CMO Julie Bowerman is future-proofing Pop-Tarts and Pringles