DiscoverThe Ultimate Dance Business PodcastStudio Culture That Keeps Families For Life With Heather Buelow
Studio Culture That Keeps Families For Life With Heather Buelow

Studio Culture That Keeps Families For Life With Heather Buelow

Update: 2025-12-12
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What are people really saying about your studio when you are not in the room?


In this episode, Deborah is joined by studio owner and culture super fan Heather Buelow to unpack what studio culture actually is and why it matters so much for retention, reputation and your own wellbeing as a dance business owner. Heather breaks down how core values, energy, traditions and everyday behaviours all work together to create the feel of your studio and the stories families tell about you.


You will hear practical ways to define your core values, involve your team in creating and living them, and weave them into staff training, events, emails and the student experience. Deborah and Heather also tackle people pleasing, “bad apple” families, staff who are not aligned, and why clear boundaries protect both your culture and your sanity.


Finally, they explore legacy. When you step away or sell your school, what do you really want to be remembered for? It is rarely the exam results or the turnover. It is the values your dancers felt and the traditions that lived on. If you are ready to turn your studio into a place that feels like home for the right families, this conversation will give you plenty to work with.


Thank you for listening. This show is brought to you by Dance Business Lab. Book an evolution call with Deborah⁠⁠ https://calendly.com/dancebusinesslab/30-minuteevolutioncall?month=2024-04 Dance Business Labs founder Deborah Laws is a multi-passionate dancepreneur, dance business expert and number one best selling author of The Ultimate Dance Business Planner. Deborah’s sole purpose is to help facilitate the personal journey and growth of dance business owners like you. Through Dance Business Lab membership and coaching programmes Deborah aims to empower you to learn more, implement new exciting strategies, create goals which Deborah will keep you accountable to and teach you leadership skills that will sky rocket your team and families to truly become your dream school. To find out more about Dance Business Lab and work with Deborah head to https://dancebusinesslab.com To find out more about working with Deborah through her exclusive Dance Business Lab membership programs follow the links below. Sparks membership - ⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/sparks⁠⁠⁠⁠⁠Ignite membership - ⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/ignite⁠⁠⁠⁠⁠Illuminate membership - ⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/illuminate⁠⁠⁠⁠⁠If you love the show and you would like to support then why not buy Deborah a coffee simply head to http://buymeacoffee.com/DeborahLThis podcast is produced by ⁠⁠⁠⁠⁠⁠⁠Creative Content Studio

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Studio Culture That Keeps Families For Life With Heather Buelow

Studio Culture That Keeps Families For Life With Heather Buelow

The Ultimate Dance Business Podcast