DiscoverRoster RadioThe Beauty Discourse: Behind The Chair With The Founder of Second Floor Salon, Rogerio Cavalcante
The Beauty Discourse: Behind The Chair With The Founder of Second Floor Salon, Rogerio Cavalcante

The Beauty Discourse: Behind The Chair With The Founder of Second Floor Salon, Rogerio Cavalcante

Update: 2024-12-30
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What makes dry cutting superior to traditional methods? What are the unique challenges of running a salon in a bustling city like New York? How do hairstylists balance innovation with personalized service? What are the latest trends in hair color? 💇‍♀️🎙️💭

 

Join your host, Ilina Luthra, as she gets the answers to these questions (and many others) from Rogerio Cavalcante, founder of the Second Floor Salon and a seasoned expert in hairstyling innovation--namely, dry cuts.

 

On our Radar are the relationship between hair and self-esteem, Rogerio’s dry-cutting technique, insider tips on maintaining healthy hair, insights into the latest hair trends, and the exciting launch of his upcoming hair care line.

 

Follow Roster Radio: The Beauty Discourse, as we continue to share advice and actionable insights from beauty and wellness industry experts from all over the world.

 

*This episode was recorded in the salon, and minor audio bloopers were unavoidable.

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The Beauty Discourse: Behind The Chair With The Founder of Second Floor Salon, Rogerio Cavalcante

The Beauty Discourse: Behind The Chair With The Founder of Second Floor Salon, Rogerio Cavalcante

Ilina Luthra