The Best Content Right Now for Brand Campaigns

The Best Content Right Now for Brand Campaigns

Update: 2024-10-07
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Description

Sarah Early, Head of Emerging Platforms, Entertainment and Culture, at UTA, delves into content and brand activations. Often, brands hastily chase after the latest influencer or trendy platform, but these strategies tend to yield short-lived results. Instead, effective campaigns leverage cultural moments to reinforce established brand messages, fostering long-term momentum and impact. Today, Sara discusses the best content right now for brand campaigns.

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The Best Content Right Now for Brand Campaigns

The Best Content Right Now for Brand Campaigns