DiscoverWorkforce 4.0The Link Between Detergent and Data
The Link Between Detergent and Data

The Link Between Detergent and Data

Update: 2025-10-22
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Have you ever walked into a store and wondered "how is this store out of of the product that I need?" In this episode of Workforce 4.0, host Ann Wyatt speaks with Jaimie Horstman, Director of Demand and Forecasting at Procter & Gamble. They discuss the critical role of data in supply chain management, consumer behavior during crises, and the importance of predictive insights. Jaimie shares her insights on how to leverage data for better decision-making and offers practical tips for smaller manufacturers to manage their data effectively. The conversation also touches on the passion for problem-solving in supply chain roles and concludes with career advice for aspiring professionals in the field. If you've ever wondered how one of the largest global consumer brands is leveraging data to keep the supply chain strong, regardless of what else is going on in the world, this episode is a must listen!

In This Episode:

-00:00 : Workforce 4.0 Intro

-00:30 : Welcoming Jaimie Horstman

-04:42 : The Role of Data in Supply Chain Management

-09:14 : Consumer Behavior and Supply Chain Dynamics

-13:25 : Building Trust in Data for Smaller Manufacturers

-18:03 : Maintaining Customer Experience in a Data-Driven World

-22:34 : Career Insights and Advice for Aspiring Supply Chain Professionals

-23:43 : Workforce 4.0 Outro

More About Jaimie Horstman:

Jaimie McIntyre Horstman currently serves as the Director of Demand Forecasting at Procter & Gamble. Jaimie has a bachelor’s degree in Chemistry and Chemical Engineering from Case Western Reserve University in Cleveland, OH. She began her career in engineering and manufacturing at P&G but found and followed her passion over the last 24 years leading transformations and solving problems in the end-to-end supply chain. Her experience spans supply planning, customer service/logistics, transportation, S&OP leadership, global supply network design, internal and external cross functional collaboration, demand planning and short/long range capacity planning. She has been a strong advocate for women in supply chain, leading the NA Supply Network Operations Women’s Affinity group at P&G for 5 years and most recently being featured on the “She Supply Chains” Podcast.

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The Link Between Detergent and Data

The Link Between Detergent and Data