The Mistake I Made That Is Completely Shifting My Brand
Description
Have you ever had one of those moments when you spoke something out loud for the first time, and it just hit differently than it ever has on paper? I had one of those moments recently, and it ultimately set the wheels in motion for an entire rebrand shake-up/personal brand awakening.
(One that I’m very much currently in the midst of, tbh.)
So, why am I choosing to share it in real time?
The biggest reason – these ‘building the plane as we’re flying it’ moments happen to all of us who identify as visionaries – but no one really talks about what it’s like to be in the middle of them.
And what’s more, rebranding as a concept is daunting – for sure – but pressing forward within a brand you don’t align with anymore is a heavier weight to bear.
This episode gets into the juicy details on why I am choosing to rebrand, my hopes for the future, and why sometimes it takes making a mistake (and then doubling down on it) to realise what you really want.
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This episode was first published at soulpreneur.co/081
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