The Phoenix Strategy: Rising from the Ashes of Financial Setbacks
Update: 2025-10-08
Description
In This weeks episode Loraine covers Mindset shift (Permission to start over), Practical strategy (The zero-based restart), and New beginning (Taking confident action).
5 Best Moments
- Redefining Your Enough: Loraine shares that recovery isn't about dwelling on what you've lost, but about redefining your enough. Instead of focusing on past numbers, we must redefine success based on a feeling of security and peace, identifying our "current enough" starting today.
- The Forced Financial Declutter : Financial setbacks should be viewed as a forced financial declutter, not a failure. The upside is gaining total clarity and the wisdom of experience, which becomes a vital asset.
- The Wisdom Bank and Zero-Based Approach : The concept of the Experience and Skills Audit, or "Wisdom Bank," is introduced. This involves thinking about skills unconsciously mastered over the past 40 years—through employment, hobbies (like gardening or cooking), or creative pursuits—which can be monetised by becoming a niche content creator.
- Low-Cost Launch Strategy : The true zero-based approach involves getting started with a low-cost launch, utilising tools you already possess, like your mobile phone camera and existing knowledge. The only investment required is time and consistency.
- AI as Your Digital Mentor : Loraine suggests using AI tools (like Gemini, Google, or Perplexity) as a free business mentor and problem solver, providing clarity and guidance to overcome blocks. A powerful prompt example is shared to analyse time tracking against 90-day goals and suggest effective changes.
5 Key Takeaways
- Permission to Start Over: When facing financial devastation, emotional thinking is often driven by fear and uncertainty, screwing up decision-making capacity. Grant yourself permission to let go of the past and start over, moving away from dwelling on what you’ve lost.
- Success via Small Decisions: Success is achieved through a series of consistent small decisions made daily, not through one big leap or single finish line. Use a Decision Audit to ensure your daily actions are moving you closer to your goal of consistent monthly income ("your current enough").
- Monetise Your Expertise: Leverage your unique experience, resilience, and knowledge—your most valuable assets—and turn them into shareable content. There are many ways to monetise, even before reaching traditional follower counts, such as offering coaching or selling digital products.
- Strategic Content Batching: Plan your daily actions in advance and schedule them. A practical step is to choose one day per week to batch create short videos (7, 15, or 60 seconds) to ensure you have a week's or month's worth of content scheduled and ready to post.
- Define and Achieve 90-Day Goals: Clarity on what you want to achieve in the next 90 days makes it easier to determine the necessary actions you should be taking on your journey toward financial security. The goal is to use the clarity gained from the zero-based restart to fuel intentional movement towards your new financial goal.
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