Let me tell you what really grinds my gears: businesses still asking, “How did you hear about us?”

At first, it seems smart—track the ROI, and see what’s working.  But let us be crystal clear: it’s not smart. It’s lazy, amateurish, and borderline rude.

Episode Highlights: 

• Big brands don’t ask—they already know what’s working.
• Customers give inaccurate answers that lead to bad data.
• It’s rude to shift focus from their problem to your marketing.
• Marketing works through multiple touchpoints, not single channels.
• The question is a leftover relic from the Yellow Pages era.
• Build brand presence instead of chasing false metrics.
• Track real performance with tools, not customer guesses.
• Align every part of your brand to build trust and preference.
• Smart marketing makes your brand unforgettable—no questions asked.

Asking “How did you hear about us?” is outdated, unscientific, and kind of selfish.
Focus on a strategy that builds trust, not confusion.
Stack your touchpoints. Build memory. Create preference. Be unforgettable.
Stop asking the wrong question—and start owning the market.

You’re not here to beg for breadcrumbs.
You’re here to bake the whole damn pie.
Let’s go.

Take the Next Step:

Tired of marketing that doesn't move the needle? Need to break through all the noise? In this exclusive one-on-one consultation, Wizard Ryan Chute will help you uncover:

• ‍Overlooked advertising opportunities hiding in plain sight.
• ‍Timeless psychological tactics that drive sales no matter the decade.
• ‍Edgy strategies that capture attention and convert in today’s crowded landscape.

Spots Are Limited —Reserve Yours Now! https://www.wizardofads.services/advertisinginamerica

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