Tips for Developing a Sales Enablement Program
Description
Enablement requires an iterative mindset.
We’ll build what we need today, and if what we need is different tomorrow, we’ll change. Enablement isn’t set in stone; rather, it’s always evolving.
In this episode, I interview Christi Loucks, Head of Revenue Enablement & Operations at SecZetta Inc., about building an enablement team from scratch and the overlap between enablement and operations.
Join us as we discuss:
- How building programs snowballs into enablement
- Prioritizing time and attention when running multiple departments
- Keeping an iterative mindset (and overcoming perfectionism)
- What enablement and operations have in common
- Showing up to sales trainings dressed as a giant lobster
For more engaging sales conversations, subscribe to The Sales Engagement Podcast on Apple Podcasts, Spotify, or our website.
United States
