Under-Promise, Over-Deliver - Featuring Spencer Ward
Description
In this episode of the Idaho Business Podcast, Spencer unpacks the timeless principle of under-promising and over-delivering. From car detailers and roofers to bankers and janitorial companies, too many businesses fall into the trap of overpromising results—and losing trust when reality doesn't measure up.
Spencer shares real-world stories (including one costly lesson of his own) and insights from leaders like Warren Buffett, Jeff Bezos, Patrick Bet-David, and Ed Mylett on how proper expectation-setting creates long-term loyalty, higher customer satisfaction, and stronger business relationships.
If you want customers who stick around for years—not months—this episode is a must-listen.
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