What is the Most Important Skill in Business with Elinor Stutz
Description
Can a company truly flourish without mastering the intricacies of sales? The answer lies in the foundational concepts that underpin sales success, propelling business growth and development to unprecedented heights.
Elinor Stutz broke through barriers long before doing so was popular. Against all the odds, she defied the theme, "women can't sell," to become the top producer at every company she ever worked, all the while ignoring attempts to get her to quit.
Stutz's near-death experience showcased two visions, including her becoming a speaker and, next, giving her best to communities. The medical staff referred to her as the 'walking miracle.' Stutz Adapted the motto, "Believe, Become, Empower."
As the CEO of Smooth Sale, Stutz is a motivational/inspirational speaker, author, sales trainer, and business blogger. Her commitment is to help her audience communicate well to empower their business growth and future sales.
Join Elinor now as she unveils her own indispensable life lessons that empower businesses to harness the full potential of sales, driving them towards remarkable achievements in today's dynamic marketplace and genderless world.
What you will learn from this episode:
- Discover why learning the art of sales should be your top priority as a business owner.
- Learn why diversity and inclusion are crucial in the workplace to achieve sales success.
- Understand how forging personal connections can help you achieve your business goals.
"What sales is all about? It's in the communication style. It should be friendly, professional and come to a meeting of the minds as to why and how you'll find agreement." - Elinor Stutz
Topics Covered:
00:00 - Introduction
01:52 - A near-death experience of clarity, pursuing her mission and starting a company despite it all
08:20 - Being collaborative is just as essential as being competitive [ and creating a good sales team even as an inexperienced CEO]
12:13 - Believe, Become, Empower [plus building strong relationships to establish a solid team and team building activities you can do]
15:15 - Structuring incentives in sales, traits successful salespeople have, the role a coach play in her becoming a public speaker
20:21 - Figuring out your core values, helpful tips when getting hired or selling a product [SPIN selling method of answering questions]
24:05 - Training a newbie salesperson versus the more experienced one, sales as the first skill you should learn, and misjudgment about sales
27:40 - Writing a book not in a professional but personal way, understanding about the significance of diversity and inclusion, and overcoming fears
32:22 - Remembering her Dad's legacy, pushing for growth without imposing, and what differentiates a good from a great salesman
Resources:
- SPIN Selling by Neil Rackham: https://www.amazon.com/SPIN-Selling-Neil-Rackham/
- Nice Girls Do Get the Sale: Using the Power of Empathy to Build Relationships and Get ResultsbyElinor Stutz: https://www.thriftbooks.com/w/nice-girls-do-get-the-sale-relationship-building-that-gets-results_elinor-stutz
- Sign up and grab Mert’s Execute Reading List at https://executeandoutlast.com/
Connect with Elinor Stutz:
- LinkedIn: https://www.linkedin.com/in/elinorstutz/
- Twitter: https://twitter.com/smoothsale
- Website: https://smoothsale.net/
- Amazon: https://www.amazon.com/Elinor-Stutz/e/B001JS1P8S
Connect with Mert Cantimur:
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