When is Apple’s next event? Full 2026 schedule, rumors & details
Description
Apple doesn’t participate in big industry-wide events such as CES, IFA or E3. Apple holds its own events, thank you very much. Several times a year, Apple invites the press and industry professionals to Apple Park to hear all about its latest products and services. Apple calls these ‘events’ and it streams them live online to millions of watchers. Read on to find out about the events Apple will hold and Apple’s new product launches coming in 2026.
Apple’s event schedule for 2026
There can be as many as four Apple events in a year:
- Spring Event: March/April
- WWDC: June
- iPhone Event: September
- Late Fall Event: October/November
This event calendar is by no means set in stone, though, with the spring and October events being less regular. Some years, Apple doesn’t hold a spring event at all.
Despite only holding two events in 2025, Apple is expected to hold at least three events in 2026, kicking off with a spring event.
Read on to find out when Apple’s 2026 spring event is likely to take place and what could launch. We’ll also be discussing the event schedule for the rest of 2026, including WWDC, and the iPhone event.
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Here’s when the 2026 Apple events might take place.
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Foundry
FAQ
When is Apple’s next event?
Apple is widely expected to hold an event in the spring of 2026, what is less clear is when that event will take place.
Apple has not yet confirmed a date for the spring event date, or even if such an event will take place. The company isn’t likely to announce a date until nearer the time.
We can make an estimation, based on previous spring events, that Apple’s spring event could happen around March 24, but the last ‘spring’ event was held in May 2024, so it could be as late as that, or it could happen in February, which would be a year after the launch of the iPhone 16e.
What time will the next Apple event start?
This question is a little easier to answer.
Apple keynotes usually start at 10 am PT/PST.
That translates to the following times in the countries where most of our readers live:
- U.S.: at 10 am (PST/PDT), 11 am (MST/MDT), noon (CST/CDT), 1 pm (EST/EDT)
- Canada: as above, and 2 pm (AST/ADT)
- U.K.: at 6 pm (GMT/BST)
- Europe: at 7pm (CET/CEST), 8 pm (EET/EEST)
- India: at 10.30 pm (IST)
- Australia: Next day at 1 am (AWST/AWDT), 2.30 am (ACST/ACDT), 3 am (AEST/AEDT)
- New Zealand: Next day at 5 am (NZST/NZDT)
Timings can be slightly different if Apple holds the event during the period of a couple of weeks when the clocks have changed in the U.S. but not elsewhere (in 2026 the clocks will change in the U.S. on March 8 and November 1, while in the U.K. they change on March 29 and October 25).
Sometimes Apple holds events at different times, for example, in October 2023 the event was held in late afternoon in San Francisco, which meant it was midnight in the U.K.
If Apple doesn’t hold an event and instead just issues a press release that usually happens around 8 am PT, 11 am ET and 4 pm GMT/BST.
How long does an Apple event last?
Apple keynotes usually last between one and two hours and feature CEO Tim Cook along with various other Apple executives. WWDC and the September event tend to be longer keynotes; the spring and late-fall events can be slightly shorter.
The September 2024 event was 1 hour 38 minutes.
Apple’s Spring Event 2026, date and product launches
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Apple
When is the spring event?
We don’t yet know when the spring event will take place, but it is likely to be in March or April.
What Apple could launch at the spring event
For the spring 2026 event we may see the M5 MacBook Air upgraded with the M5 chip and the MacBook Pro with M5 Pro and M5 Max chips.
Also expected is the iPhone 17e, plus an update to the entry-level iPad and iPad Air. There may also be a new Mac mini.
We may also see a new Studio Display, with Apple rumored to be working on a new external Mac monitor with features like ProMotion and HDR, and the long rumored Smart Home hub alongside a new HomePod, Apple TV, AirTag 2.
For more information about Apple’s spring events read: Apple Spring event: Date, time, product launch rumors.
Apple’s WWDC Event 2026, date and product launches
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