Robby Sansom joins us on today's episode. Robby is Co-Founder & CEO at Force of Nature, a regeneratively sourced meat company based in Austin, TX. Robby spent much of the last decade studying regenerative agriculture at ranches all over the world. Through this education, Force of Nature was co-founded with the intention to accelerate the creation of a global regenerative supply network. In our conversation, we cover how Robby got started with Force of Nature, the difference between the beef options at the grocery store, what regenerative farming is and why it's important and MUCH MORE!

Force of Nature:
https://forceofnature.com/

Where Hope Grows Podcast: 
https://forceofnature.com/blogs/inside-the-herd/where-hope-grows-podcast

What Good Shall I Do Conference: 
https://forceofnature.com/products/what-good-shall-i-do-2024-conference-ticket#:~:text=Force%20of%20Nature's%20annual%20%22WHAT,regenerating%20ourselves%20and%20our%20landscapes. 

(0:00:00 ) - Intro
(0:01:49 ) - Why Robby Started Force of Nature
(0:09:25 ) - The different types of meat at grocery stores
(0:24:50 ) - Plant based meats - healthy or not?
(0:30:50 ) - Why is red meat under attack?
(0:34:00 ) - Basics of regenerative farming
(0:39:30 ) - Why is regenerative farming good?
(0:45:11 ) - Conventional vs. Regenerative Agriculture
(0:50:10 ) - What motivates Robby?
(0:54:28 ) - Does voting with your dollars work?
(0:57:55 ) - Keep the conversation going
(0:59:25 ) - Best Force of Nature Product

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