DiscoverShe Thinks Big®Why the Manager Role Is Crucial to Business Growth
Why the Manager Role Is Crucial to Business Growth

Why the Manager Role Is Crucial to Business Growth

Update: 2025-06-17
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You’ve gone from doing everything yourself to hiring a team to help you in your small business. Yet, you still feel overwhelmed and wonder why.

There’s a gap in your business–a missing role that allows you to truly lead but one that also too often gets overlooked. You’re missing a manager, my friend. Without this layer, you’ll never unlock your business’s true growth potential or gain the freedom you crave as a CEO.

In part two of this four-part miniseries on She Thinks Big, you’ll learn what it really means to be a manager. I’ll discuss why you might be stuck running the day-to-day mechanics and how letting someone else own that role is essential if you want to lead and maintain your sanity.

4:39 - Responsibilities of a manager and how they differ from doer and implementer roles

8:20 - Why CEOs get stuck in management and struggle with the role

10:16 - A breakdown of the delegation chain with clearly defined roles

11:51 - Signs that it’s time to hire a manager and an example of its impact on growth

13:57 - Your next steps to help you transition out of managing your business


Mentioned In Why the Manager Role Is Crucial to Business Growth

She Thinks Big by Andrea Liebross

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Activator is a half-day intensive that helps high-performing women like you get out of strategy limbo and into smart, efficient action fast. We'll reverse engineer your next chapter with clear goals, a custom roadmap, and simplified priority so you can gain traction. 

Get in the next Activator Intensive at andrealiebross.com/activator, so you can leap, not just step, toward making that vision a reality.

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Why the Manager Role Is Crucial to Business Growth

Why the Manager Role Is Crucial to Business Growth

Andrea Liebross - Smart strategy + real life: for women growing businesses that integrate with life, not compete with it.