🚀 Leading SEO at Razorfish: Sean Stahlman on AI, Agencies & The Future of Search
Description
https://page2pod.com - What happens when a former skateboard brand founder becomes the SVP of SEO at one of the largest digital marketing agencies in the world?
In this episode, we sit down with Sean Stahlman of Razor Fish to dive deep into the evolution of SEO within large-scale agencies, how AI is reshaping the search landscape, and why SEO is increasingly being viewed as a brand channel. From career development to cutting-edge tools and strategy, Sean shares rich insights and stories that chart a fascinating journey through the highs and challenges of search at scale.
🌐 In This Episode
• Sean's unorthodox journey from skateboarding to SEO leadership
• How Razor Fish structures career growth in SEO
• Why SEO is becoming central to brand strategy
• The impact of AI on search and how to prepare for it
• Real-world strategies for generative engine optimization (GEO)
• Managing large SEO teams and cross-functional collaboration
• Reimagining metrics in the AI-driven search era
• The collaborative win behind mortgage.com and New York Life
• Advice for aspiring SEOs navigating today’s evolving landscape
Whether you're deep in SEO or exploring the future of digital marketing, this episode delivers practical wisdom and thought leadership from one of the industry's veterans.
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💬 What are your thoughts on AI’s role in shaping SEO? Drop a comment!
📎 Mentioned Links & Resources:
- Sean Stahlman on Linkedin
- Exploring AI's Impact on SEO (Conductor Webinar)
- Mortgage.com
- AVA Digital Award (Gold) - NY Life
- Razorfish
Sponsored by Moving Traffic Media
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