The Health Hustle - Austin Texas
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© Corey Hiben
Description
A podcast about entrepreneurship in the health & fitness industry.
Uncovering the personal stories and the lessons learned from building a health or fitness business.
I will be talking with physical therapists, chiropractors, doctors, personal trainers, gym owners, influencers, tech founders, and everything in between to learn how they were able to build, market, and grow their health businesses.
Like your health, there is no one-size-fits-all model.
Uncovering the personal stories and the lessons learned from building a health or fitness business.
I will be talking with physical therapists, chiropractors, doctors, personal trainers, gym owners, influencers, tech founders, and everything in between to learn how they were able to build, market, and grow their health businesses.
Like your health, there is no one-size-fits-all model.
149 Episodes
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A solosode with ME (Corey Hiben) talking about the 3 ways you can use economic tension to increase leads and raise your prices.
In This Episode:
02:10 - Keychains
03:57 - Beef
05:52 - Dating
The Health Hustle Newsletter - Marketing Tips for
Health Brands
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/148
Brooke Siem teaches how she went from owning a bakery to becoming a personal chef for professional athletes.
In This Episode:
05:30 - Egypt and Aliens
09:30 - Growing up with a sniper rifle
12:30 - The family business (collections)
17:00 - Losing her inner compass
19:30 - The "yes" experiment
25:00 - Moving from intellectual to physical
33:30 - Scratching your creative itch
36:30 - Her first entrepreneurship experience
39:30 - Peek cupcake season
43:30 - Early business mistakes
46:00 - What it likes living in New York City
48:30 - Dealing with depression
55:00 - Becoming a chef for high performing athletes
01:03:00 - Rent a cow
01:06:30 - Sourdough lessons
01:10:30 - Rapid fire questions
01:15:00 - Follow your interests
The Health Hustle Newsletter - Marketing Tips for Health Brands
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/147
A solosode with ME (Corey Hiben) talking about the 3 types of community and how to build a flywheel by using all 3.
In This Episode:
01:00 - Digital
02:50 - Large Group
04:30 - Small Group
The Health Hustle Newsletter - Marketing Gems for
Health Brands
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/146
Blake Eastman of The Nonverbal Group teaches us how better understand non-verbal communication.
In This Episode:
06:00 - Become an entrepreneurial extremist
09:00 - The false narrative
11:00 - Tax write-offs in business
15:00 - Essential business skills
19:00 - Understanding your values
20:30 - The 6-figure skill sets
24:30 - Making business leaps
26:30 - How to build a world-class course
31:00 - How to vet people
34:00 - The good and bad of labels
40:00 - Historical biases
43:00 - Echo chambers
47:30 - Entrepreneur turned teacher
49:00 - Body language vs non-verbal's
53:30 - Digital nuances
58:00 - We're all going to die
01:04:00 - Endurance athlete addicts
01:10:30 - A nonverbal communication masterclass
01:21:00 - How he used Tim Ferris to meet his wife
01:22:30 - Rapid fire questions
01:34:00 - Get a coach & focus
The Health Hustle Newsletter - Marketing Gems for Health Brands
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/145
A solosode with ME (Corey Hiben) talking about the 3 marketing basics every health brand should consider.
In This Episode:
01:00 - Pick Someone
03:20 - Have a Primary
05:20 - Know what you want
The Health Hustle Newsletter - Marketing Gems for Health Brands
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/144
Sean Glass shares how the Navy Seals has helped him be a better Cattle Farmer.
In This Episode:
03:30 - Unique social media uses
09:00 - Growing up in Texas
13:30 - Farm life
16:30 - Goat convicts
21:30 - Seeking adventure
24:00 - The ultimate recruiting tool
26:30 - All things beef
29:30 - Early jobs
33:30 - Life lessons from the Seal teams
39:00 - Starting a beef company
43:30 - Beef branding lessons
48:30 - Planning for the long term
51:00 - Fruit finished cattle
54:00 - Leadership masterclass
57:00 - Influencer marketing
58:00 - Relationship = missions success
01:00:00 - Rapid fire questions
01:08:00 - Nothing survives first contact
The Health Hustle Newsletter - Marketing Gems for Health Brands
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/143
A solosode with ME (Corey Hiben) talking about 3 essentials to building a thriving community.
In This Episode:
02:00 - Who
03:00 - What
04:30 - Why
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/142
1Rachel Hague teaches us how she built a 10,000+ entrepreneurship community called KonnectHer.
In This Episode:
03:30 - Rice cakes
07:00 - Finding your voice
10:30 - Growing up fast
12:00 - Las Vegas influence
16:00 - Family entrepreneurship
19:00 - Living in a car
22:00 - Hitting rock bottom
24:30 - The Celestine Prophecy
27:00 - What is purpose?
30:00 - The weirdest job she's ever had
36:00 - Martial arts
39:00 - There is no try
43:00 - Getting over the fear of rejection
45:00 - Door-to-door sales scares
54:00 - Sales masterclass
57:30 - Overcoming objections
01:02:30 - Key pillars to building a community
01:06:00 - Focusing on the thing you love
01:07:30 - Rapid fire questions
01:11:30 - Figuring out who you are
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/141
A solosode with ME (Corey Hiben) talking about THREE places I personally go for content ideation.
In This Episode:
00:30 - Reddit
01:52 - Customers
02:55 - Competition
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/140
April Whitney shared how she built a niche health club business for petite women.
In This Episode:
04:00 - Wanting to be like Peter Pan
08:00 - Dealing with burnout
10:00 - Olympics
14:00 - The worst year of fencing
16:00 - Training to endure pain
18:00 - Fresh curiosity
21:30 - Learning to break the rules
24:30 - Panic attack from burnout
28:00 - Living in New York
29:00 - Becoming a writer
31:00 - Starting a niche business
35:30 - Finding your voice
38:30 - Get comfortable breaking the rules
40:00 - Being vulnerable
43:30 - Fear of success
47:00 - Listening to your customers
49:30 - Managing energy
51:00 - Having a business vs being an artist
53:00 - Rapid fire questions
01:0:30 - Clarify your vision
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/139
A solosode with ME (Corey Hiben) talking about a three step system to generating leads for health and fitness business owners.
In This Episode:
01:20 - Attention
03:04 - Trust
04:05 - Community
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/138
Gunther Klaus shares how his childhood struggles led him a career in fitness.
In This Episode:
02:00 - Sandwich obsessions
04:30 - Running away from problems
08:00 - Growing up in Bel Air
15:00 - Obsessions
19:30 - Family entrepreneurship
22:00 - EMDR Therapy
31:00 - CrossFit & Hyrox
35:00 - Working for yourself
39:00 - Strength & Mechanics
44:40 - Getting his first client
45:30 - Social proof
47:00 - Bad trophies
49:30 - 10x is easier than 2x
54:00 - BHAG – Big Hairy Audacious Goal
58:00 - Rapid Fire Questions
01:01:00 - Stay in your lit lane
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/137
A solosode with ME (Corey Hiben) talking about the three places I would go if I was looking for leads.
In This Episode:
00:52 - Local
02:15 - Online
03:45 - Events
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/136
Eric Hinman teaches us how he built his massive network and leverages it to grow wellness brands.
In This Episode:
02:00 - Early leadership roles
06:30 - Specializing in a niche
09:30 - Social capital
12:30 - Chance encounters
16:30 - The pros and cons of heat training
20:30 - Why business partnerships fail
23:30 - Why you shouldn't have a sexy business
29:00 - How to manage dozens of brands
35:30 - Creating a flywheel in your business
37:30 - Treat everyone the same
41:30 - Knowing when to sprint
42:30 - How to live a life you don't need a vacation from
48:00 - The power of focus
52:00 - Founder's only retreats
55:00 - Rapid fire questions
01:04:00 - Focus
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/135
A solosode with ME (Corey Hiben) talking about the three ways I would get leads if I was starting over from ground zero.
In This Episode:
02:30 - Leads today.
05:23 - Leads tomorrow.
07:11 - Leads forever.
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/134
Nikki Zahka shares why she needed to pivot her brand.
In This Episode:
03:00 - Learning how to lift
06:00 - Goal setting
07:30 - The dark side of external approval
10:00 - Male and female hormones
13:00 - The ab girl
16:30 - Identity change
19:30 - How to find a coach
22:40 - Gamifying workouts
25:00 - Understanding your metabolism
27:30 - Being authentic
32:00 - Being over socialized
33:30 - Sales masterclass
39:30 - Never attach your body to your identity
41:30 - Values & goals
43:00 - Rapid fire questions
50:30 - Trust the process
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/133
Solo episode with ME (Corey Hiben) teaching you about 3 underrated marketing lessons I learned while visiting Italy.
That are entirely FREE.
00:24 - Reviews
03:15 - Photos
05:35 - Tagging
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/119
A solosode with ME (Corey Hiben) talking about why I believe traditional business models are backwards and the 3-steps you can take to get ahead in 2024.
In This Episode:
02:30 - Expertiseness
04:25 - Uniqueness
07:30 - Oneness
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/132
Life lessons and life hacks with Matt Johnson.
In This Episode:
03:45 - Protecting your nipples
05:50 - Mints and nicotine
13:00 - Creatures of community
20:00 - Vibing on an E-bike
23:00 - Not being afraid to fail
28:00 - Shoot your shot
29:30 - Shoot to score
32:00 - Sign up for the thing
35:50 - The one niche to rule them all
39:30 - Branding is the game
40:30 - Walking with ambient noise
43:00 - Sleep hacks
45:00 - Never lie
50:00 - How to get into cold water
52:50 - Less thinking, more doing
54:30 - Training for your archetype
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/131
Amanda Kuda shares why she decided to go sober and how it's massively improved her life.
In This Episode:
02:30 - Pursuing your dreams
05:00 - Going sober
07:00 - Fear of being exposed
11:00 - The power of intention
14:00 - Learning entrepreneurship
17:00 - Hopeless optimism
20:00 - Getting an agent
22:00 - Writing and speaking
24:30 - What is a spiritual journey?
28:30 - Tapping into intuition
32:30 - Passive aggressiveness
36:00 - Certified gray drinking coach
38:00 - Sober curious
39:30 - Getting her first client
41:30 - Spiritual awakenings
46:00 - Marketing lessons
48:30 - Deep thoughts
50:00 - Rapid fire questions
57:00 - Go deep
3-Tip Tuesday's - Marketing Tips to Attract More Leads!
The Niche Test
Get all links, resources, and show notes at:
www.coreyhi.com/podcast/130
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