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Digital Dominators

Digital Dominators

Author: Sooz Young

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Want to grow a standout business in a digital world? Join Sooz Young, founder of Technology Coaching, for smart, straight-talking chats with experts, founders, and creators using digital tools to build bold brands. From social media and AI to automation, cyber security, innovation, and data, each episode is packed with actionable tips, real-world stories, and a splash of fun to help you get visible, work smarter, and grow online with confidence. If you’re a small business owner or creator ready to step up your digital game—this is your podcast.
28 Episodes
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In this episode of Digital Dominators, Sooz Young speaks with Tamryn Dicks, a burnout prevention coach and founder of multiple digital businesses. They discuss the prevalence of burnout among entrepreneurs, the signs to recognize it, and the steps to overcome it. Tamryn shares her personal journey from experiencing burnout to helping others avoid it, emphasizing the importance of building a business that supports personal well-being. The conversation also covers the significance of purpose, effective processes, and leveraging technology to create a sustainable work environment, especially in remote settings.EPISODE CHAPTERS00:00 The Importance of Health in Business Success09:16 Recognizing and Overcoming Burnout18:18 Building a Business That Supports Life24:32 The Role of Technology in Managing Burnout33:50 Creating a Supportive Remote Work Environment42:54 Implementing Effective Systems and Processes52:20 Next Steps After Recognizing BurnoutKEY TAKEAWAYS– Success shouldn't come at the cost of your health.– Burnout is common among entrepreneurs and can be debilitating.– Recognizing the signs of burnout is crucial for recovery.– Building a business that supports your life is essential.– Purpose and process are foundational to a successful business.– You are the company's biggest asset; prioritize self-care.– Effective communication is key in remote teams.– Technology can help streamline processes and reduce burnout.– Creating a supportive network is vital for business owners.– Toxic clients can contribute to burnout; know when to let go.RESOURCES SHAREDhttps://www.pharsyde.co.uk/https://www.instagram.com/humanedgerhttps://www.instagram.com/humanedgerhttps://www.facebook.com/profile.php?id=61576309680579https://www.facebook.com/PharsydeSolutionsUKhttps://www.linkedin.com/in/pharsyde/?originalSubdomain=za🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, host Sooz Young speaks with Lucy McCarraher, a seasoned author and publisher, about the intricacies of writing and publishing a book, and using the AI tool Lucy created called BookMagic AI. They discuss the importance of positioning, planning, and the writing process, as well as how AI tools like BookmagicAI can enhance the writing experience. Lucy shares her journey in the publishing industry, the challenges authors face, and offers valuable tips for aspiring writers. The conversation emphasizes the balance between utilizing technology and maintaining the human touch in the writing process.Lucy created BookMagic AI with Daniel Priestly, and have recently won an award in the AI category of the Great British Entrepreneur Awards. EPISODE CHAPTERS00:00 Introduction to Book Writing and AI02:10 Lucy McCarraher's Journey to Publishing10:02 The Importance of Positioning Your Book11:31 The WRITER Framework for Book Creation22:52 The Writing Process and AI Integration27:51 The Writing Journey: Embracing AI Tools30:45 Enhancing User Experience: Customer-Centric Design33:12 Marketing Your Book: Beyond Writing36:47 AI for Good: Balancing Technology and Human Touch39:06 Empowering Women: The Mission Mastermind43:26 Making an Impact: Purpose-Driven Work46:54 Practical Tips for Aspiring AuthorsKEY TAKEAWAYS– Writing a book is about sharing your message and building credibility.– Positioning your book for your ideal audience is crucial.– Planning your book can prevent writer's block.– AI can assist in the writing process but should not replace the author's voice.– Creating a writing habit can significantly speed up the process.– Emotional ups and downs are normal during the writing journey.– Using a structured approach can simplify the writing process.– Engaging stories and case studies enhance the reader's experience.– Feedback from beta readers is essential for refining your manuscript.– Combining AI tools with human insight creates a powerful writing experience.RESOURCES SHAREDhttps://bookmagic.ai/https://bookmagic.ai/pricinghttps://www.instagram.com/lucymccarraher/?hl=enhttps://x.com/LucyMcCarraherlinkedin.com/in/lucymccarraherhttps://www.facebook.com/LucyMcCarraher/🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, Sooz Young and content strategist Kate Llewellyn discuss the challenges of content creation, emphasizing the importance of confidence and consistency. Kate shares her journey into content consultancy, the significance of setting clear goals, and the difference between content creation and marketing. They explore strategies for effective multi-channel content planning, the impact of vanity metrics, and the necessity of purpose-driven content. Kate also introduces her Content Confidence audio series, designed to help business owners overcome self-doubt and find their voice in content creation.EPISODE CHAPTERS00:00 Introduction to Content Creation Challenges02:55 Kate Llewellyn's Journey to Content Consultancy05:19 The Role of Confidence in Content Creation08:43 Understanding Consistency vs. Constant Posting12:41 Defining Content in the Digital Age15:19 Distinguishing Content Creation from Marketing19:14 Planning with Purpose in Multi-Channel Strategies23:58 Content Purpose and Repurposing Strategies26:46 Balancing Personal and Business Content31:30 Understanding Vanity Metrics35:24 Defining Content Purpose and Strategy40:02 Tools for Consistent Content Creation43:57 Top Tips for Content ConfidenceKEY TAKEAWAYS– Many business owners feel overwhelmed by content creation.– Confidence is crucial for effective content strategy.– Consistency in content doesn't mean constant posting.– Content can take many forms beyond social media.– Marketing should always start with a clear goal.– Vanity metrics can mislead business owners about success.– Purpose-driven content helps engage the audience effectively.– Planning with purpose simplifies content creation.– Using tools can streamline the content creation process.– Finding joy in content creation boosts confidence.RESOURCES SHAREDhttps://thecontentconsultancy.com/about-kate/https://www.instagram.com/thecontentconsultancy/https://www.linkedin.com/in/katellewellyn/🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, Sooz Young and Danielle Thompson delve into the toxic culture of success porn and its impact on business owners' mindsets. They discuss the importance of ethical marketing, recognizing personal values, and the need for authenticity in a digital-first world. Danielle shares her journey from corporate burnout to becoming a values-led business support expert, emphasizing the significance of understanding one's own success and the dangers of comparing oneself to curated online personas. The conversation also touches on the rise of fractional support in business and the importance of building credibility in this space.EPISODE CHAPTERS00:00 The Illusion of Success in the Digital Age02:57 Danielle's Journey: From Corporate Breakdown to Empowerment05:43 The Ethics of Marketing and the Dangers of Success Porn08:26 Defining Personal Success: Beyond Six-Figure Income11:04 Finding Your Values and Resetting Your Business Mindset14:03 Listening to Your Intuition: Recognizing Discomfort and Jealousy16:43 Visualizing Your Future: Creating a North Star for Your Goals19:53 The Balance of Authenticity and Marketing in Business22:32 Intent vs. Perception: The Ethics of Sharing Success Stories29:28 Navigating the Fractional Landscape31:50 The Shift from Corporate to Fractional Roles34:55 Challenges in the Fractional Workforce37:12 Building Credibility in the Fractional Space40:25 The Confidence Gap in Women Entrepreneurs43:03 Creating a Supportive Community for Fractional Workers45:23 Ethics and Authenticity in the Age of AI47:31 Empowering Future Generations54:39 Top Tips for Ethical SuccessKEY TAKEAWAYS– Success myths can harm your mindset.– Ethical marketing is crucial for sustainable success.– Recognizing discomfort can lead to personal growth.– Jealousy can indicate your true aspirations.– Your values should guide your business decisions.– Social media can distort perceptions of success.– Authenticity is key in a digital world.– Building credibility is essential in fractional support.– Empowering future generations is vital.– Always be true to yourself.RESOURCES SHAREDhttps://goldpsunsupport.comhttps://www.instagram.com/goldspunsupport/https://www.facebook.com/goldspunsupporthttps://www.tiktok.com/@goldspunsupporthttps://www.linkedin.com/in/daniellethompson-goldspunsupport/🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, host Sooz Young speaks with Kim Scotland, a website accessibility strategist, about the importance of creating inclusive and accessible websites. They discuss Kim's journey into the field of accessibility, the legal requirements for website accessibility, and practical tips for improving website usability for all users. The conversation emphasizes the moral obligation of businesses to ensure their websites are accessible and the benefits of doing so for both users and businesses alike.EPISODE CHAPTERS00:00 Introduction to Website Accessibility02:01 Kim Scotland's Journey into Accessibility09:00 Fundamentals of Website Accessibility14:17 Legal Requirements for Accessibility19:05 Best Practices for Accessible Links24:34 SEO and Accessibility: A Symbiotic Relationship27:10 The Importance of Plugin Selection29:53 Accessibility Testing and User Experience32:45 The Journey Towards Website Accessibility34:34 Utilizing Analytics for Website Optimization37:58 E-commerce Accessibility Considerations41:19 Building Accessible Templates for Websites43:25 Choosing the Right Tools for Your Business47:30 Supporting Businesses with Tech SolutionsKEY TAKEAWAYS– Website accessibility is not just a legal requirement but a moral obligation.– Small changes can significantly impact website accessibility.– Continuous learning is essential for staying updated on accessibility best practices.– Color contrast is crucial for readability and accessibility.– Using descriptive link text improves user experience and SEO.– Headings help structure content for both users and search engines.– Templates can streamline the process of maintaining accessibility on e-commerce sites.– Analytics tools are vital for understanding user behavior and improving websites.– Choosing the right tools for your business is essential for success.– Accessibility should be a priority in web design and development.RESOURCES SHAREDhttps://kimscotland.comhttps://kimscotland.com/audit/https://instagram.com/kim_scotlandhttps://www.facebook.com/kimscotland0https://www.linkedin.com/in/kim-scotland-155902161/🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, host Sooz Young speaks with Ilaria Sambi, an online business strategist and automation expert. They discuss the common pitfalls entrepreneurs face when trying to manage their businesses alone, the importance of systems and automation, and how to choose the right tools for your specific business needs. Ilaria shares her journey from a corporate scientist to a business automation expert, emphasising the need for tailored solutions rather than one-size-fits-all approaches. The conversation also touches on the role of AI in business, ethical considerations in technology use, and practical tips for entrepreneurs to streamline their operations and enhance client experiences.EPISODE CHAPTERS00:00 Introduction to Digital Dominators and Overwhelm in Entrepreneurship01:38 Ilaria Sambi's Journey from Science to Automation07:24 Understanding Systems and Their Importance for Businesses11:21 Choosing the Right Tools for Your Business16:22 The Role of Technology as a Team Member19:59 Simple Automations to Free Up Time23:52 Identifying Bottlenecks and Time Suckers in Business26:54 Understanding Business Needs and Custom Solutions28:39 The Role of AI in Business Automation31:37 Embracing AI: Opportunities and Challenges34:25 Ethics and Sustainability in AI Usage37:06 Navigating AI Tools and Automation Strategies39:58 The Importance of Human Expertise in Tech45:36 Creating Effective Systems for Business Success48:20 Key Takeaways for Simplifying Business ProcessesKEY TAKEAWAYS– Many entrepreneurs struggle with doing everything themselves.– Automation can simplify business processes and improve client experiences.– Choosing the right tools is crucial for effective automation.– Understanding your business needs is more important than the tools themselves.– AI is making technology more accessible to non-tech-savvy individuals.– Small tasks can add up and should be automated to save time.– Investing in expert advice can save time and reduce stress.– Technology should enhance human capabilities, not replace them.– Ethical considerations are important when using AI and technology.– Every business is unique, requiring tailored solutions.RESOURCES SHAREDhttps://www.ilariasambi.comhttps://ilaria-sambi.formaloo.me/systems-quizhttp://www.instagram.com/ilariasambihttps://www.facebook.com/Ila.samb/https://www.tiktok.com/@ilariasambiobmhttp://www.linkedin.com/in/ilaria-sambi/🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, Sooz Young speaks with Naomi Rose, a content marketing strategist, about the essential strategies for creating impactful content that converts. They discuss Naomi's journey from classical music to content marketing, the importance of authenticity, and how to navigate misinformation in the digital space. Naomi emphasizes the need for businesses to build trust and connections with their audience, the role of personal branding, and how to effectively use AI in content creation. The conversation also covers the customer journey, changing mindsets around investment, and the significance of relationship-building through content. EPISODE CHAPTERS00:00 Introduction to Content Marketing Strategies01:51 Naomi Rose's Journey to Content Marketing06:49 The Importance of Authenticity in Content Creation11:28 Navigating Misinformation in the Digital Space13:59 Strategies for Authentic Audience Engagement17:10 Building Personal Brands Authentically21:17 The Challenge of Polarizing Content25:39 The Role of AI in Content Creation29:12 Harnessing AI for Content Creation32:13 Strategic Content Planning with AI38:00 Understanding Content Conversion to Sales44:19 Building Trust and Overcoming Skepticism49:42 Using AI as a Relationship Builder52:25 Key Tips for Creating Effective ContentKEY TAKEAWAYS– Visibility without conversions is just noise.– People buy from people, not polished content.– Content should be boring; say the same things repeatedly.– AI can help you plan and create content.– It's about being consistent and reliable.– People want to see behind the scenes.– You need to talk to the symptoms, not the problems.– Success takes consistency and time.– Your ideal clients are your success.– Keep it simple for you to show up consistently.RESOURCES SHAREDhttps://www.naomicrose.co/http://www.instagram.com/iamnaomicrosehttp://www.facebook.com/naomiclairerosehttp://www.linkedin.com/in/iamnaomicrose🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, Sooz Young and Rebecca Miller discuss the critical importance of maintaining an authentic voice in the age of AI-generated content. They explore how individuals can navigate their identity and voice in business, emphasizing the need for clarity of thought and the courage to express unique opinions. The conversation also touches on the role of communication skills in leadership and how AI can be utilized as a tool to enhance, rather than replace, personal expression. Key takeaways include the importance of finding the threads that connect various aspects of one's work and the necessity of being true to oneself in order to stand out in a crowded marketplace. EPISODE CHAPTERS00:00 The Importance of Authentic Voice in AI Era06:56 Finding Your Identity and Voice12:07 Strategies for Effective Communication17:59 Navigating Multifaceted Identities24:02 The Role of Communication in Leadership26:35 The Power of Storytelling28:37 The Impact of Technology on Human Connection30:33 Authenticity in Communication33:03 Navigating Personal and Professional Identity36:12 Leveraging AI as a Tool40:32 Finding Your Voice and Core ValuesKEY TAKEAWAYS– Your voice is your brand's most powerful asset.– AI-generated content can dilute personal expression.– Finding your unique voice requires confidence and introspection.– Communication skills are essential for effective leadership.– AI should be used as a tool, not a replacement for personal voice.– Clarity of thought is crucial for effective messaging.– Identify the threads that connect your various roles and interests.– People connect with authentic stories and experiences.– Pursue what you want to be known for with courage.– Your business reflects your values and beliefs.RESOURCES SHAREDhttps://www.blocandrose.comhttps://theartoffiguringshitout.substack.com/https://www.linkedin.com/in/rebecca-mackay-miller/🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, host Sooz Young speaks with marketing strategist Niki Hutchison about the common mistakes business owners make in their marketing efforts. Niki shares her journey in the marketing field, emphasizing the importance of prioritizing marketing, overcoming procrastination, and simplifying social media strategies. The conversation also covers the significance of visibility, networking, and building trust in business relationships. Niki introduces her events, Adventures in Marketing and Launch Like a Pro, aimed at helping business owners enhance their marketing skills and strategies. The episode concludes with actionable tips for listeners to improve their marketing efforts.EPISODE CHAPTERS00:00 Introduction to Marketing Challenges02:25 Niki's Journey in Marketing05:38 Common Marketing Mistakes07:46 Overcoming Procrastination in Marketing13:14 Simplifying Social Media Marketing15:39 Platform-Specific Marketing Strategies18:53 The Importance of Multi-Channel Marketing21:00 Leveraging AI in Marketing26:37 Going Detective Mode in Market Research27:56 Collaborative Marketing Strategies30:45 The Power of Collaboration in Business31:56 Visibility as the Engine of Growth33:50 Building Trust in Business Relationships38:07 Adventures in Marketing: A Unique Event Experience43:13 Launch Like a Pro: Redefining Product Launches52:22 Three Essential Marketing Tips for SuccessKEY TAKEAWAYS– Marketing can feel overwhelming due to the abundance of advice.– Prioritizing marketing is crucial for business success.– Procrastination often hinders effective marketing actions.– Establishing a routine can help overcome procrastination.– Using a scheduler can simplify social media marketing.– Repurposing content across platforms enhances visibility.– Networking and collaboration are key to business growth.– Visibility is essential for driving sales and growth.– Building trust in business relationships is vital.– Accountability can significantly improve marketing efforts.RESOURCES SHAREDhttps://nikihutchison.comhttp://www.instagram.com/nikihutchisonhttp://www.facebook.com/nikihutchisonhttp://www.linkedin.com/in/nikihutchisonwww.tiktok/ @nikihutchisonltd 🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, Sooz Young speaks with Selina Thompson, founder of Forward Transformation, about the importance of digital transformation in the workplace. They discuss the challenges organizations face in adopting new technologies, the significance of human skills in tech, and the generational differences in tech adoption. Selina shares her journey from fashion to corporate communications and how she helps companies navigate the complexities of digital change. The conversation emphasises the need for collaboration, understanding digital maturity, and the role of AI in shaping the future of work.EPISODE CHAPTERS00:00 Navigating the Future of Work01:33 Selena Thompson's Journey to Digital Transformation04:56 Understanding Digital Transformation Challenges10:00 The Importance of Human Skills in Tech11:08 Generational Shifts in the Workforce14:53 Leadership in a Digital Age19:19 Choosing the Right Tools for Collaboration23:32 Overcoming Assumptions in Digital Adoption26:26 The Need for Technology Training27:51 Understanding AI Implementation in Organizations30:16 Staying Updated in a Rapidly Evolving Digital Landscape33:07 The Importance of Play in Technology Adoption36:52 Overcoming Resistance to AI and Technology48:55 The Future of Work: Collaboration Between Humans and AIKEY TAKEAWAYS– Digital transformation requires a human-first approach.– Understanding the cultural appetite for change is crucial.– Collaboration tools can enhance team communication.– Generational differences impact technology adoption.– Leaders must navigate ambiguity in tech implementation.– Knowledge sharing is essential for successful transformation.– AI implementation requires understanding processes.– Playfulness in learning technology can reduce fear.– Commitment to continuous learning is vital.– Building relationships across departments fosters successful change.RESOURCES SHAREDhttps://www.forwardtransformationchange.com/https://545xcukmvi1.typeform.com/to/elEA1PNV?typeform-source=www.forwardtransformationchange.comhttps://www.linkedin.com/in/selinathompsonhttps://x.com/selinathompson?lang=en🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, host Sooz Young engages with Aariffa Hajamaideen, founder of Teckollab, to explore the intersection of AI, automation, and human skills in business.They discuss the challenges and opportunities of integrating technology while maintaining the essential human touch. Aariffa shares her journey from a tech background to founding Teckollab, emphasizing the importance of understanding market needs, compliance, and ethical considerations in tech.The conversation highlights the need for startups to navigate the complexities of technology adoption and the critical role of human skills in leveraging AI effectively.EPISODE CHAPTERS00:00 Navigating AI and Automation in Business08:50 Arifa's Journey: From Corporate to Startup17:29 The Importance of Human Skills in Tech26:08 Implementing AI: Finding the Right Solutions34:54 Automation: Identifying Bottlenecks and Solutions40:55 Overcoming Barriers in Corporate Infrastructure48:19 Blending Human Skills with AI SolutionsKEY TAKEAWAYS– Understand your market and customer needs before implementing technology.– Evaluate your strengths and competitive advantages in the tech landscape.– Start small and gradually integrate AI and automation into your business processes.– The human element is crucial in technology adoption and implementation.– Compliance and ethical considerations are essential in tech development.– AI should enhance human capabilities, not replace them.– Collaboration and communication within teams are vital for successful tech integration.– Stay informed about the latest technology trends and tools available.– Focus on creating unique solutions rather than replicating existing ones.– Embrace a mindset of continuous learning and adaptation in the tech space.RESOURCES SHAREDhttps://teckollab.comhttps://www.instagram.com/aariffahajamaideenhttps://linkedin.com/in/aariffa🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, Penny Hopkinson discusses the transformative power of operations manuals in business. With over 30 years of experience, she emphasizes the importance of clear documentation and how AI is revolutionizing the creation of these manuals. Penny introduces her innovative tool, Manual Magic, designed to help businesses create engaging and effective manuals. The conversation also explores the significance of gamification in team engagement and the need for continuous learning in the workplace. Penny shares valuable insights for solopreneurs and small businesses on how to leverage AI and documentation to enhance their operations and empower their teams.EPISODE CHAPTERS00:00 Unlocking the Power of Operations Manuals07:55 The Importance of Documentation in Business14:20 Revolutionizing Manuals with AI21:21 Engaging Teams Through Gamification27:01 Empowering Solopreneurs and Small Businesses39:35 The Future of Learning and DevelopmentKEY TAKEAWAYS– Operations manuals can be a secret weapon for businesses.– Documentation is essential for training and replicating systems.– AI is revolutionizing the creation of operations manuals.– Engaging teams through gamification can improve productivity.– Solopreneurs can protect their intellectual property with documentation.– Breaking down tasks into smaller parts makes them manageable.– Continuous learning is crucial for personal and professional growth.– Clear communication is key to solving problems in business.– Using AI tools can streamline the documentation process.– Creating an inclusive environment fosters team engagement.RESOURCES SHAREDhttps://www.linktr.ee/pennyhopkinsonhttps://www.facebook.com/penny.hopkinsonhttps://www.linkedin.com/in/pennyhopkinson🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, host Sooz Young speaks with Lindsay McGlone, a social media strategist and Instagram expert. They discuss the importance of authenticity, personal branding, and building genuine connections on social media. Lindsay shares her journey to becoming an Instagram expert, the significance of sharing personal stories, and the myths surrounding Instagram growth. The conversation emphasizes the need for resilience in the face of online challenges and the importance of investing in oneself and one's business.Lindsay provides actionable tips for new Instagram users and highlights the value of creating a community of raving fans.EPISODE CHAPTERS00:00 Introduction to Instagram's Impact on Business02:03 Lindsay's Journey to Instagram Expertise08:03 The Power of Personal Storytelling11:00 Building a Personal Brand vs. Business Brand18:15 Debunking Instagram Myths21:33 Engagement and Authenticity on Social Media29:32 The Future of Authenticity in a Digital World31:29 Embracing Authenticity and Resilience37:28 Building a Community of Raving Fans42:13 The Intersection of Creativity and Business46:58 Getting Started on Instagram52:53 Investing in Growth and Mindset57:45 Body Positivity and Self-AcceptanceKEY TAKEAWAYS– Lindsay McGlone emphasizes the importance of authenticity in social media.– Building genuine relationships is key to success on Instagram.– Personal brands grow quicker than traditional business accounts.– Sharing personal stories helps create a connection with the audience.– Engagement is important, but conversion is what truly matters.– Surprise and delight your clients to build loyalty.– Investing in training and learning is crucial for business growth.– Resilience is necessary to handle online challenges and criticism.– Lean into your uniqueness to stand out in a crowded market.– Your body is not the most interesting thing about you; focus on your skills and values.RESOURCES SHAREDhttps://lindsaymcglone.co.uk/https://lindsaymcglone.kartra.com/page/free-makemoresaleshttps://www.instagram.com/rollinwithlindsay_ https://www.facebook.com/lindsay.mcglone🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, Sooz Young engages with Katie and Danny Bloomfield, who share their insights on entrepreneurship, wealth building, and the importance of maintaining a balanced life. They discuss their framework, the Wealthy Life Playbook, which emphasizes the integration of personal fulfillment, health, and relationships into business success. The Bloomfields highlight the significance of mindset, intentional living, and the use of technology as a tool for growth. They provide practical tips for entrepreneurs to achieve their goals without sacrificing what truly matters in life.EPISODE CHAPTERS00:00 The Journey of Entrepreneurship06:42 Building a Wealthy Life Playbook09:52 The Five Areas of Wealth14:48 Balancing Business and Personal Life18:19 The POWER Framework for Success24:42 Habits, Systems, and Processes for Growth33:15 Maximizing Time and Productivity34:57 Maximizing Time for Business Growth37:10 Unlearning Traditional Education for Entrepreneurship39:22 Working Smart with Technology42:51 The Importance of Reflection and Mindfulness45:10 Intentional Use of Technology48:00 Building a Supportive Community52:08 Practical Tips for Personal and Business GrowthKEY TAKEAWAYS– Scaling your business shouldn't come at the cost of your health.– Wealth is not just about money; it's about fulfillment.– Intentional living is key to achieving balance.– The Power Framework helps organize life areas for success.– Mindset is crucial for overcoming limiting beliefs.– Technology should be used as a tool, not a distraction.– Accountability is essential for personal growth.– Unlearning old habits can lead to new opportunities.– Creating a vision for your ideal life is empowering.– Regular reflection and planning can enhance productivity.RESOURCES SHAREDhttps://www.dkbhomes.co.ukhttps://www.instagram.com/danny_and_katie_bloomfieldhttps://www.linkedin.com/in/dannyandkatiebloomfieldpropertyhttps://www.facebook.com/DKBHomesLtd🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENT– Try ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, Sooz Young and Kerry Kidd discuss the pervasive issue of digital chaos and how to reclaim clarity in the digital space. Kerry shares her journey from a tech enthusiast to a founder of RaspiKidd, focusing on empowering individuals and businesses through technology, AI, and automation. They explore practical strategies for managing digital overwhelm, the importance of using existing tools effectively, and how AI can enhance productivity. The conversation culminates in actionable tips for achieving digital clarity and overcoming the fear of technology.EPISODE CHAPTERS00:00 Navigating Digital Chaos05:06 Empowering Through Technology08:28 Understanding Digital Chaos12:55 Creating Digital Clarity16:10 Harnessing AI for Efficiency21:45 Utilizing Notion for Organization26:40 Tech Minimalism and Tool Selection29:53 Final Tips for Digital ClarityKEY TAKEAWAYS– Digital chaos manifests as overflowing inboxes and scattered tools.– Empowerment through technology is key to overcoming digital overwhelm.– AI can simplify tasks and enhance productivity for business owners.– Using existing tools effectively can reduce the need for new software.– Digital clarity allows for more focus on creative aspects of business.– Automation tools can save significant time in business operations.– Confidence in tech often stems from proper guidance and support.– Tech minimalism can lead to a more streamlined workflow.– Asking for help from experts can alleviate tech-related stress.– Regularly revisiting and refining digital systems is essential for efficiency.RESOURCES SHAREDhttps://www.http://raspikidd.com/https://www.youtube.com/@UC0IHxEDaC6z9py2XAGaTYPA https://www.instagram.com/raspikiddhttps://www.linkedin.com/in/kerry-kidd/https://x.com/RaspiKidd https://www.facebook.com/RaspiKidd/🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: ⁠https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENTTry ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠Stay on top of your projects with Nifty. Manage tasks, collaborate, and hit your goals. Click my link at https://allmylink.me/niftypm
In this episode of Digital Dominators, host Sooz Young and guest Abigail Mills discuss the common mistakes businesses make on Instagram and how to avoid them. They explore the importance of having a clear strategy, the role of stories in selling, and the significance of a well-crafted bio. Abigail shares her journey into social media management and offers actionable tips for businesses to enhance their Instagram presence and engagement.EPISODE CHAPTERS00:00 The Evolution of Instagram as a Platform03:54 Personal vs. Business Use of Instagram07:54 The Power of Personal Branding in Services08:16 Content Strategies for Service-Based Businesses10:46 Selling on Stories: The Key to Conversions12:00 Consistency vs. Frequency in Posting14:42 The Importance of Testing Strategies15:23 Maximizing Your Instagram Bio for SEO16:17 The Role of Meta AI in Social Media Marketing19:27 Diverse Content Strategies for Engagement21:49 The Necessity of a Content StrategyKEY TAKEAWAYS– Instagram can be both a powerful tool and a source of frustration for businesses.– Having a clear strategy is essential for effective Instagram use.– Stories are a key feature for selling and engaging with your audience.– Consistency in posting doesn't mean daily; it means maintaining a pattern that works for you.– Your Instagram bio should clearly communicate your value and include relevant keywords.RESOURCES SHAREDhttps://www.roseandthistlesocial.com/https://www.roseandthistlesocial.com/serviceswww.instagram.com/roseandthistlesocialhttps://www.linkedin.com/in/abigailmills97/🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: ⁠https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENTTry ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of Digital Dominators, Sooz Young speaks with Kay Suthar, founder of Make Your Mark podcast agency, about the transformative power of podcasting for business growth. They discuss Kay's unique journey from a police officer to a podcasting expert, the importance of transferable skills, and how to overcome fears associated with starting a podcast. Kay shares practical tips for building influence, marketing a podcast, and monetization strategies, emphasizing the significance of storytelling and personal branding. The conversation highlights the accessibility of podcasting for all business owners and the various ways to engage with audiences effectively.EPISODE CHAPTERS00:00 Welcome to Digital Dominators & Episode Setup02:30 Kay’s Journey: From Police Officer & MMA to Podcast Agency06:54 Transferable Skills: “Serve & Protect” in Business10:22 Booking 100 Podcasts: Strategy & Referrals13:23 Learning by Doing: Imperfect Starts to Big Wins16:02 Mindset Over Tech: Confidence and Niching Myths20:40 Getting Camera-Ready: 7-Day Lives & 3-Step Self-Review26:38 Podcasting for Business: Trust, Storytelling & Sales31:33 Sponsor: ElevenLabs32:40 Building Influence: Beyond Downloads35:39 Marketing Your Podcast: Repurposing, Separate Site & Backlinks39:14 SEO, AI Visibility & Meta Search ChangesKEY TAKEAWAYS– Podcasting can significantly enhance your influence and income.– Building confidence is key to starting a podcast.– The tech aspect of podcasting is minimal compared to mindset.– Networking and relationships are crucial for podcast success.– Storytelling is more effective than direct selling in podcasts.– Downloads are not the best measure of podcast success.– You can monetize your podcast through affiliate marketing.– Gamification can enhance audience engagement.– Personal branding is essential for business growth.– Podcasting should be seen as a long-term marketing strategy.RESOURCES SHARED⁠⁠https://makeyourmarkagency.com⁠⁠⁠⁠https://www.instagram.com/kaysutharpodstrategist⁠⁠⁠⁠https://www.tiktok.com/@kaysutharpodstrategist⁠⁠⁠⁠https://14daystolaunch.com/⁠⁠⁠⁠https://getbookedonpodcast.com/⁠⁠⁠⁠https://www.facebook.com/kay.suthar.make.your.mark⁠⁠⁠⁠https://www.linkedin.com/in/kay-suthar-make-your-mark/⁠⁠🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: ⁠https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: ⁠⁠https://technologycoachingonline.com/digital-dominators/⁠⁠Let’s make tech easier, marketing smarter, and visibility second nature.AD SEGMENTTry ⁠⁠ElevenLabs⁠⁠ today and bring your words to life. Head over to ⁠⁠allmylink.me/tcelevenlabs⁠⁠⁠
In this conversation, Sooz Young and Katie Gray explore the intricacies of language learning, emphasizing the importance of cultural nuances, customer journey mapping, and the challenges of integrating technology in educational platforms.They discuss how personalized learning experiences can enhance language acquisition and the significance of human interaction in the learning process, especially in the context of AI-driven solutions.EPISODE CHAPTERS00:00 Introduction to the Conversation00:00 The Importance of Cultural Context in Language Learning01:08 Tech Innovations in Language Learning01:27 Mapping the Customer Journey in Tech Solutions09:05 Overcoming Tech Challenges in Business12:58 Building a Flexible Website with WordPress15:14 The Role of AI in Language Learning17:59 Human Connection in Language LearningKEY TAKEAWAYS– Understanding cultural nuances is crucial in language learning.– Real-life experiences often teach more than textbooks.– Mapping the customer journey enhances user experience.– Tech challenges can hinder the learning process.– Personalization in learning is key to engagement.– Human interaction is irreplaceable in language education.– Mistakes are essential for learning and growth.– Continuous feedback is vital for improving services.– Using tools like wireframing can simplify design processes.– AI cannot replicate the human element in language learning.🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: ⁠https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.RESOURCES SHAREDhttps://www.talkingtourist.comwww.instagram.com/talkingtouristwww.facebook.com/talkingtouristhttps://www.linkedin.com/company/talkingtourist/AD SEGMENTTry ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this conversation, Sooz Young and Cat Paterson explore the integration of AI in coaching, focusing on how it can help individuals break through mental barriers and enhance productivity.Cat shares her journey from working in intelligence to becoming a coach, emphasizing the importance of understanding human behavior and the ethical implications of using AI.They discuss the need for a human element in AI coaching, the challenges faced in developing effective AI tools, and practical tips for using AI responsibly.The conversation highlights the significance of curiosity and critical thinking in navigating the evolving landscape of AI technology.EPISODE CHAPTERS00:00 Introduction to AI-Assisted Coaching02:39 Cat Patterson's Journey to Coaching05:27 The Role of AI in Coaching08:11 Empowering Women Through Coaching10:54 Universal Problems, Individual Perspectives13:54 Ethics and Data in AI Coaching16:45 The Human Element in AI19:43 Training AI for Effective Coaching22:35 Critical Thinking and AI Usage25:20 The Future of Work with AI29:49 The Future of AI in Career Development32:11 Innovative Coaching Strategies33:35 Building a Culture of Coaching in Organizations35:37 AI and Communication Enhancement37:05 Challenges in AI Development40:19 Accelerating AI Development for Coaches41:43 The Role of AI in Personal Transformation44:47 Diversity and Inclusion in Tech47:47 Ethics and Human-Centric AI50:16 Practical Tips for Engaging with AI🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: ⁠https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.KEY TAKEAWAYS– AI can enhance coaching by identifying patterns in behavior.– Understanding the brain is key to overcoming mental barriers.– Ethical considerations are crucial when using AI in coaching.– AI should be seen as a tool, not a replacement for human interaction.– Curiosity and playfulness are important when exploring AI.– Coaching is about supporting individuals to realize their potential.– Data protection and privacy are essential in AI applications.– The human element must remain central in AI-assisted coaching.– AI can help track progress and remind individuals of their achievements.– Building effective AI tools requires ongoing testing and adaptation.RESOURCES SHAREDwww.catpaterson.comwww.catpaterson.com/prosperityhttps://www.linkedin.com/in/catpaterson/https://www.instagram.com/catpatersonstgAD SEGMENTTry ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
In this episode of the Digital Dominators podcast, Sooz Young interviews Kath Mora, a technology advisor with over 18 years of experience.Kath shares her journey from Costa Rica to becoming a leader in tech, emphasizing the importance of aligning technology with business needs.She discusses the fundamentals of implementing technology, the significance of data in AI, and the essential skills needed to navigate the tech landscape.Kath also highlights the importance of empowering women in tech and the need for curiosity and adaptability in a rapidly changing environment.EPISODE CHAPTERS00:00 Introduction to Kath Mora and Amanzi.io04:30 Foundations of Technology in Business08:45 Implementing New Technology Strategies15:21 Scaling with Technology20:25 The Role of Data in AI26:34 Creating Accurate and Contextual Data27:51 Understanding Data Ownership and Utilization29:36 Effective Data Sharing Across Departments32:22 Essential Skills for the Technological Age33:17 Curiosity and Adaptability in Technology35:47 The Importance of Data in AI36:52 Cyber Awareness in the Digital Age41:02 Bridging Business and Technology46:09 Empowering Women in Technology49:21 Final Tips for Engaging with TechnologyKEY TAKEAWAYS– Technology should serve business, not the other way around.– Understanding processes is crucial before implementing technology.– Data is the foundation of AI and should be treated as an asset.– Curiosity and adaptability are essential skills in tech.– Running small experiments can help validate technology solutions.– Effective communication is key in tech implementation.– Cyber awareness is crucial in the digital age.– Empowering women in tech is vital for diversity and innovation.– Technology can empower humans, not replace them.– Networking and sharing knowledge can enhance tech literacy.🧠 Are you ready to Find Your Digital Strengths?Take the Digital Mindset Quiz and discover which areas of digital skills you’re strong in, and where you could grow to level up your business or career.This isn’t your average quiz. In under 3 minutes, you’ll get:✅ A personalised result based on 6 key digital skill areas✅ A free downloadable Tekunoji Digital Mindset Framework✅ Practical next steps tailored to your digital persona🎯 Whether you’re a business owner, freelancer, or team leader, this quiz gives you clarity on what to focus on next and how to become more visible, stop wasting time with tech and start working smarter👉 Take the quiz now: ⁠https://technologycoachingonline.com/quiz/🎉 Join the Digital Dominators Community (Free Access)Love what you’re learning on the podcast? Want to go further?👾 Join the Digital Dominators Community, your next step to mastering the tools, tech, and strategies that will grow your business online.As a member, you’ll get:✅ Free access to the Social Media Prompt Calendar✅ Member-only toolkits, templates, and training✅ Early access to events, workshops, and courses✅ A supportive space to connect, learn, and grow✅ Behind-the-scenes insights from podcast guests👉 Join for free now: https://technologycoachingonline.com/digital-dominators/Let’s make tech easier, marketing smarter, and visibility second nature.RESOURCES SHAREDhttps://www.amanzi.io/services-overview https://www.linkedin.com/in/katherinemora/www.amanzi.io AD SEGMENTTry ElevenLabs today and bring your words to life. Head over to allmylink.me/tcelevenlabs⁠
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