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#11 - 10 reasons why your warehouse should be your CDP with Adam Greco

#11 - 10 reasons why your warehouse should be your CDP with Adam Greco

Update: 2025-03-13

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Description

In this episode of Data Driven Voices, host Emma Storbacka sits down with Adam Greco, a digital analytics veteran now at Hightouch, to explore the evolution of Customer Data Platforms (CDPs) in the era of composable architectures.

Key topics include:

The convergence of digital and customer analytics

Why data warehouses are becoming the central hub for customer data
10 key benefits of composable CDPs
Common misconceptions and challenges of composable CDPs
How AI is transforming data-driven decision-making
Best practices for organizations adopting a composable CDP approach

Tune in to learn how this flexible, cost-efficient model can help future-proof your marketing and analytics strategies.

#DataDriven #ComposableCDP #CustomerData #AIinMarketing #MarTech #Analytics #DataWarehouse #Personalization #MarketingTechnology

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#11 - 10 reasons why your warehouse should be your CDP with Adam Greco

#11 - 10 reasons why your warehouse should be your CDP with Adam Greco

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