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118. How Nick Graham bridged the gap between global strategy and local consumer needs

118. How Nick Graham bridged the gap between global strategy and local consumer needs

Update: 2025-04-16
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On this week’s episode, host Jess Gaedeke is joined by Nick Graham, former Head of Insights & Analytics at PepsiCo and Mondelēz, to explore how truly lasting transformation begins with understanding human behavior, the importance of building co-ownership across global and local teams, and why defining the why before the how is the secret weapon of any successful change initiative. 

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118. How Nick Graham bridged the gap between global strategy and local consumer needs

118. How Nick Graham bridged the gap between global strategy and local consumer needs

Dig Insights