DiscoverJust Marketing™21. Money, Marketing, & Mission: 3 Money-Generating Messaging Strategies for Businesses That Give a Damn with Mia Francis-Poulin
21. Money, Marketing, & Mission: 3 Money-Generating Messaging Strategies for Businesses That Give a Damn with Mia Francis-Poulin

21. Money, Marketing, & Mission: 3 Money-Generating Messaging Strategies for Businesses That Give a Damn with Mia Francis-Poulin

Update: 2022-10-19
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Mia Francis-Poulin joins Meg Brunson to discuss unethical copywriting trends to say adieu to in 2022.




In This Episode You'll Learn:



  • What *is* ethical copywriting

  • 5 harmful tactics that business owners should reconsider

  • 3 things *to* do instead


Words are Mia Francis-Poulin's jam. A conversion copywriter, native New Orleanian, and Parks and Rec enthusiast, Mia (along with her team of dedicated copywriters and content strategists) helps online business owners to find the right words to market their products confidently — and without the sleaze. She's the CEO and Copywriter-in-Chief of The Copy Haus® -- the one-stop, flat-rate copywriting subscription for businesses that want to market their message authentically, ethically, and profitably.


Before you post your next piece of content online, be sure to download the Just Marketing® Checklist so that you can be sure that your marketing is accessible, equitable, and inclusive. Download the checklist at JustMarketingChecklist.com!


Just Marketing® is available in audio, video, or text - however you prefer to consume content!


Follow Meg on:


About Meg:

Online marketing authority and former Facebook employee Meg Brunson combines their mission to build a more accessible and inclusive world, with their expertise in the digital marketing space.


Meg is on a mission to disrupt the marketing status quo so that financial success is the byproduct of a genuine commitment to justice, rather than an end goal in itself.


Through Meg’s signature approach, Just Marketing®, businesses are implementing ethical, inclusive, and accessible marketing campaigns that make a positive impact on society and their bottom line, creating a virtuous cycle where profitability and responsible practices reinforce each other.


Meg, and all guests featured on this show, are committed to building inclusive and anti-racist businesses. We support LGBTQIA+ rights and the rights of all intersectional identities. We believe that business should be a force for dismantling systems of oppression and actively invest in our own learning to fulfill this role.


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21. Money, Marketing, & Mission: 3 Money-Generating Messaging Strategies for Businesses That Give a Damn with Mia Francis-Poulin

21. Money, Marketing, & Mission: 3 Money-Generating Messaging Strategies for Businesses That Give a Damn with Mia Francis-Poulin

Meg Brunson