#306 Cardinal Mason - How to Scale an Info Business to $1M/Month
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Guest - Cardinal Mason
YouTube: https://www.youtube.com/@CardinalMason
Twitter: https://x.com/cardinalmason?lang=en
(00:00 ) Staying Relevant in the Info Product Space
(02:15 ) From Influencer to Business Operator
(05:27 ) Hitting Revenue Milestones & Paid Ads
(07:42 ) Scarcity Mindset & Business Cycles
(11:25 ) Materialism vs Building Wealth
(13:23 ) Scaling with Paid Ads
(20:07 ) The New Role of Organic Content
(23:52 ) Market Saturation & Copycats
(25:09 ) Targeting an Older Demographic
(27:48 ) Building the Sales Team
(30:37 ) Scaling Call Funnels & Webinars
(34:59 ) Structuring Sales for Scale
(38:04 ) Culture & Retention in Sales Teams
(41:35 ) Leadership & Firing Lessons
(43:45 ) Fitness as a Business Advantage
(46:09 ) Fitness Journeys, TRT & Peptides
(54:07 ) Lifestyle Trade-offs
(59:38 ) Longevity, Mobility & Health as the Ultimate Flex
(01:04:31 ) Shifting Motivations & Revenue Scoreboard
(01:07:23 ) From Info Products to SaaS
(01:11:20 ) SaaS Economics & Business Models
(01:16:55 ) Scaling SaaS Through Info Product Flywheels
(01:21:23 ) The Future of Info Products
(01:25:29 ) Doubling Down When Things Are Good
United States
