DiscoverScreen Wars46. CIMM’s Jon Watts on The Measurement Dilemma
46. CIMM’s Jon Watts on The Measurement Dilemma

46. CIMM’s Jon Watts on The Measurement Dilemma

Update: 2023-06-28
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Jon Watts, Managing Director of CIMM joins Michael Beach to discuss the evolving TV and streaming landscape, measurement complexities, and potential measurement advancements through emerging technologies.

 

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46. CIMM’s Jon Watts on The Measurement Dilemma

46. CIMM’s Jon Watts on The Measurement Dilemma

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