The truth, the whole truth and nothing but the truth. Can you handle the truth? What is the future of news? Are we at a Spotify moment? Do we even care about the truth?

Navigation:

1. Intro (01:34 )


2. Mainstream vs Niche News (02:09 )


3. Are we Close to the Spotify/Netflix moment? (29:30 )


4. State or Government Ownership and Influence of Media (46:06 )


5. Polarization & The Truth (58:36 )


6. Year of Election (1:05:10 )


7. Conclusion (1:09:21 ) 

Our co-hosts:

• Bertrand Schmitt, Entrepreneur in Residence at Red River West, co-founder of App Annie / Data.ai, business angel, advisor to startups and VC funds, @bschmitt


• Nuno Goncalves Pedro, Investor, Managing Partner, Founder at Chamaeleon, @ngpedro

Our show: Tech DECIPHERED brings you the Entrepreneur and Investor views on Big Tech, VC and Start-up news, opinion pieces and research. We decipher their meaning, and add inside knowledge and context. Being nerds, we also discuss the latest gadgets and pop culture news

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Nuno

In today’s episode of Tech Deciphered, we will be discussing the truth. Can you handle the truth and the whole truth? More specifically, we’re going to talk about the future of news, where we are today. Obviously, a lot of discussion around fake news, polarization of news.

Nuno

We will go into a conversation on whether we are close to the Spotify moment of the news space, and whether how we’re caring for the truth is still actually true. Do we still care for truth or do we just care about our own opinions and to reinforce them over time?

Bertrand

That’s a big question. I think to start about this topic, we probably want to start from this big debate that has gone pretty big over the past 10 years, but maybe even more the past five years. It’s maybe the mainstream versus niche news and all the dramatic changes that have happened in a way, thanks to internet.

Nuno

There’s the mainstream versus niche, there’s the mainstream versus speciality. Maybe let’s start with mainstream. What is mainstream news? Is it just news or do we get news through mechanisms that sometimes are not news anymore?

Bertrand

Is it still mainstream?

Nuno

Clearly, there has been a decrease in viewership of the newscasts, the news programs that we used to watch in our own countries, in the US. Now people can watch whatever they want whenever they want it. In some ways, there’s still maybe some flagship national news shows that people listen to. Obviously, there’s dedicated news channels like CNN, Fox News, of course, as well.

Nuno

Is it really where we consume our mainstream news? My view is obviously with the decreasing of viewership across the top channels, one would say maybe less so, but clearly still there is mainstream news. Fox News represents a specific side of the spectrum, but it is mainstream. CNN is as well. What’s your view, Bertrand?

Bertrand

I was asking this question only jokingly because I don’t know many people who still watch some of these mainstream news channels. My impression is that actually, first, the metrics are pretty clear. It’s a significant decline in viewership. You talk about TV, but the price is the same. A few managed to, I would say, stay somewhat relevant. Take a New York Times, take a Wall Street Journal, but even that definition of relevant is a very small viewership.

Bertrand

The numbers are extremely small in terms of who is paying for a subscription to these services. We are talking about millions at best, so that’s very small. One thing I noticed, I think that is pretty clear across the board is that, most of what we call mainstream media is more and more watched by the older generations, meaning people who have very long habits of watching their news that way from a TV channel. And two, who have not gone to the internet for their news because they were stuck in their old ways in some ways.

Bertrand

Obviously not everyone is like this, but my understanding is that they are all facing growing, older and older generations. Of course, there’s a question, what does it mean in term of advertising? Because if you’re not able to target 30, 40-year-old mom, that’s a problem. That’s really, for me, a big question. It’s not only becoming less and less relevant and mainstream because of the smaller and smaller viewership, but it’s also a different kind of viewership.

Bertrand

There’s, of course, a question of, is this viewership going to stick or actually just going to die? Sorry to be very abrupt, but if your target audience is mostly 70 plus and everyone younger doesn’t want or care or consume their news that way, that’s a huge trouble for these companies. Obviously, they know that.

Nuno

On the TV side, I think a couple of things. One, local news, in particular, if you look at the US, still has a bit of a role. If you want to know what’s happening, if there’s a storm coming, I think weather is a great example of why you check the news. In principle, it should have some directionality. Obviously, national news is a different ball game.

Nuno

I feel there’s many ways of consuming news today. In some ways, actually, news channels, the classic mainstream news programs, are competing with things, for example, like social media. A lot of people consume news, shockingly enough. We’ll talk about Twitter later, but a lot of people even consume news on TikTok. The latest th