6: Connecting with consumers by understanding the narrative economy
Update: 2024-02-20
Description
Consumers live narratives and the more companies can understand those narratives and be a part of them, the better. But how do they do that?
Let's find out on Episode 6 of "Insightful Inspiration."
Isabelle Landreville is joined by Kristian A. Alomá, Ph.D., author of “Start with the Story” and founder and CEO at Threadline. He’s a branding and experience design consultant and describes his work as a couple’s therapist between clients and their customers. He helps them determine what they like about each other and how to strengthen their relationship.
Join us to learn about the narrative economy!
Insightful Inspiration is brought to you by Sylvestre & Co.: https://www.sylvestreco.com/
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