DiscoverI Love Mortgage Brokering662: The Business Plan That Fits on a Sticky Note
662: The Business Plan That Fits on a Sticky Note

662: The Business Plan That Fits on a Sticky Note

Update: 2025-07-25
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What if your 15-page business plan is doing more harm than good?


In this episode, I break down why traditional business plans fail—and what to do instead. I share the “Plan Like Bezos” approach we teach in our workshops, including how to build a flexible, focused 12-month strategy that fits on a single sticky note.


If you’ve ever written a business plan and never looked at it again, this episode will show you a smarter way to plan, act, and grow.


In this episode, we’ll cover:



  • Why Most Business Plans Fail – The flaw in trying to plan 12 months out with incomplete info.

  • The Flywheel Model – How high-performing companies (like Amazon) use this approach to create real momentum.

  • My Personal Flywheel – A behind-the-scenes look at how we use content, coaching, and client stories to drive growth.

  • Sticky Note Simplicity – Why a clear, focused plan beats a bloated one every time.

  • The Debt Monkey Mistake – A story about building a business on spreadsheets instead of systems—and what I learned from it.


The world changes fast. Your business plan should be flexible, focused, and easy to act on. Build a flywheel—not a binder.


Follow me on Instagram: www.instagram.com/scottpeckford/


I Love Mortgage Brokering: www.ilovemortgagebrokering.com


Find out more about BRX Mortgage: www.whybrx.com


Subscribe to my 3-2-1 Thursday Email


I Love Mortgage Brokering is in partnership with Ownwell. 


To see how top brokers are keeping clients engaged and generating leads from their database, visit ownwell.ca/scott.

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662: The Business Plan That Fits on a Sticky Note

662: The Business Plan That Fits on a Sticky Note

I Love Mortgage Brokering