DiscoverBe you Brand - The Podcast82. The Inner CEO: Building The Leader Behind The Brand with Dr. Laura Miner
82. The Inner CEO: Building The Leader Behind The Brand with Dr. Laura Miner

82. The Inner CEO: Building The Leader Behind The Brand with Dr. Laura Miner

Update: 2025-09-23
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Description

Join Ati as she sits down with her longtime mentor and friend, Dr. Laura Miner, to explore what it truly means to become the inner CEO of your business. Laura reveals the science-backed framework that transforms overwhelmed business owners into confident leaders, sharing why systems and strategy fail without the crucial third element - self-leadership. From overcoming dyslexia and barely graduating high school to earning her PhD, Laura's journey proves that building the leader behind the brand starts from within.


 


CONNECT WITH ATI

Ready to build a personal brand you are proud of:


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https://atigrinspun.com/quiz/


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📲Book a discovery call with Ati for the Be you Brand academy , 1:1 intensives and more https://calendly.com/atigrinspun/discoverychat


Connect with me:

Instagram: @ati.g.branding

Website: https://atigrinspun.com/

Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs


RESOURCES MENTIONED

GUEST BIO

Dr. Laura Miner is a self-leadership expert with a PhD who has spent decades studying what makes some people succeed while others stall. From barely graduating high school with a 1.9 GPA due to dyslexia to becoming a sought-after speaker and trainer, Laura has worked with thousands of entrepreneurs as a lead trainer for T. Harv Eker's companies and now helps business owners become their own inner CEOs through science-backed self-leadership strategies.


EPISODE HIGHLIGHTS

  • The hidden reason why 50% of people in the same program get results while others don't

  • The three pillars that determine whether you succeed or stay stuck in your business

  • Why clarity comes from action, not thinking (and how to stop overthinking your way to paralysis)

  • The surprising truth about burnout and overwhelm that most entrepreneurs miss

  • How to transform tasks you hate into fuel for your mission using perspective shifts


KEY TAKEAWAYS

  1. Self-leadership has three pillars: How you think (constructive thought patterns), how you act (behavioral strategies), and how you motivate yourself (natural rewards)

  2. Information without transformation is useless - consuming content feels productive but doesn't create change

  3. Clarity comes from doing, not thinking - action reveals the next step when overthinking keeps you stuck

  4. Your "why" must be deeply personal - surface-level motivations like "making sales" won't sustain you through challenges

  5. Small actions compound - one class can lead to a PhD, one piece of content can change someone's life


QUOTABLE MOMENTS

"Information is not transformation. Information alone does not go anywhere." - Laura Miner


"Clarity comes from doing. It doesn't come from thinking." - Laura Miner


"Who you are is how you lead. And if your business is not aligned with who you are, and if you are not authentically aligned with who you are, it prevents you from being able to lead." - Laura Miner


FIND LAURA MINER

Website: lauraminer.com

LinkedIn: @LauraWMiner

Newsletter: Available on her website

Book: [PLACEHOLDER FOR BOOK TITLE AND LINK]


EPISODE TIMESTAMPS

00:00 – Welcome and Laura's backstory as Ati's mentor


05:30 – What is self-leadership and why it matters


12:15 – The three pillars: Think, Act, Motivate


18:45 – Why overwhelm and burnout happen (lack of clarity)


25:20 – The inner dialogue tool for better decision-making


32:10 – Becoming your inner CEO and leading yourself


38:40 – Motivation strategies that actually work


43:15 – Laura's transformation story: 1.9 GPA to PhD


45:50 – Where to connect with Laura


 


ABOUT YOUR HOST

Ati Grinspun is your host and resident Personal Brand Whiz at the 'Be You Brand' podcast. From world champion flair bartender to portrait photographer to personal branding photographer to coaching hundreds of women building profitable brands, Ati brings a unique perspective and no-nonsense approach to helping women entrepreneurs build their dream brands.


ABOUT THE SHOW

Be You Brand podcast is for the Woman entrepreneur, business owner or founder looking to build that million dollar personal brand, mindset, income and impact. If you're ready to stop the doubt, beat the imposter syndrome and finally show the world all your potential while building a brand, business and life you love, this show is for you.


Show Categories:



  • Entrepreneurship

  • Business

  • Marketing

  • Self Improvement


Core Pillars:



  • Personal Branding

  • Business

  • Mindset

  • Energetics

  • Purpose

  • Life

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82. The Inner CEO: Building The Leader Behind The Brand with Dr. Laura Miner

82. The Inner CEO: Building The Leader Behind The Brand with Dr. Laura Miner

Ati Grinspun