Raising cattle in the high desert, hauling calves to auction, and protecting the herd from mountain lions with Chachi Hawkins, a cattle rancher in southwest Texas. How did she go from selling clothes to selling cattle? And does she ever get attached to particular calves?

NEW BOOK ALERT!
You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out in January called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

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